Manager, Creative & Omnichannel Services (IWP Marketing) - Remote
Are you a visionary leader with a passion for creative excellence and omnichannel marketing? In this role, you’ll lead creative and marketing services for the Income & Wealth Planning (IWP) segment — bringing strategies to life through compelling creative execution. You’ll oversee concept development, production, and refinement across writing, design, video, and digital channels, ensuring every deliverable resonates with the target audience, aligns with business goals, and meets brand and regulatory standards. As a coach and mentor, you’ll empower a diverse team of creatives, email and digital marketers to grow their craft, stay ahead of industry trends, and deepen their business impact.WHAT WE CAN OFFER YOU:
• Estimated Salary: $97,000 - $160,000, plus annual bonus opportunity.
• 401(k) plan with a 2% company contribution and 6% company match.
• Work-life balance with vacation, personal time and paid holidays. See our benefits and perks page for details.
• Applicants for this position must not now, nor at any point in the future, require sponsorship for employment.
WHAT YOU'LL DO:
• Lead the development and delivery of creative and omnichannel marketing services that support segment-level strategies, ensuring alignment with brand standards and business goals.
• Manage and mentor a high-performing creative team—providing guidance, feedback, and development opportunities while overseeing hiring, performance, and quality.
• Collaborate with stakeholders to shape marketing strategies and ensure the creative team is set up for success—clarifying audience needs, business goals, messaging, and channels.
• Partner across functions—including brand, communications, operations, analytics, and technology—to align plans, share insights, and maximize capabilities.
• Drive continuous improvement by developing a roadmap for creative and omnichannel services, leading initiatives in process, training, technology, and AI integration.
• Manage budgets and vendor relationships, ensuring resources are optimized and external partners are aligned with creative goals.
• Contribute to annual planning, budgeting, and internal communications, while participating in concept development and creative reviews as needed.
• Stay ahead of market, audience, and regulatory trends, incorporating insights into creative development to meet evolving expectations and deliver results.
WHAT YOU’LL BRING:
• 5+ years’ experience in creative and omnichannel marketing, including writing, design, video, print, and digital channels (e.g., email, SMS, social media, display).
• Proven leadership in managing teams through change—coaching, developing, and holding team members accountable while driving multiple projects and maintaining quality and brand standards.
• Strong relationship-building and influencing skills with the ability to collaborate cross-functionally, build trust, and navigate conflict constructively.
• Working knowledge of graphic design tools (e.g., Adobe Creative Suite: InDesign, Illustrator, Photoshop) and marketing automation platforms (e.g., Salesforce Marketing Cloud). Comfortable working across creative and technical disciplines, including the integration of technology, data, analytics, and AI.
• Results-driven mindset with a focus on innovation, experimentation, and continuous improvement.
• Experience managing budgets and resources effectively to meet strategic goals.
• You promote a culture of diversity and inclusion, value different ideas and opinions, and listen courageously, remaining curious in all that you do.
• Able to work remotely with access to a high-speed internet connection and located in the United States or Puerto Rico.
PREFERRED:
• Significant experience with graphic design software (Adobe Creative Suite; i.e., InDesign, Illustrator, Photoshop, etc.), marketing automation tools (such as Salesforce Marketing Cloud), and CRM (such as Salesforce.com).
• Hands-on experience integrating automation and AI into creative development and digital marketing practices.
• Working knowledge across sales/distribution, product, and operations in financial services and insurance.
We value diverse experience, skills, and passion for innovation. If your experience aligns with the listed requirements, please apply!
If you have questions about your application or the hiring process, email our Talent Acquisition area at [email protected]. Please allow at least one week from time of applying if you are checking on the status.
Stay Safe from Job Scams
Mutual of Omaha only accepts applications from mutualofomaha.com/careers. Legitimate communications will come from '@mutualofomaha.com.' We never request sensitive information or extend job offers without conducting interviews. For more details, check our Hiring FAQs. Stay alert for scams and apply securely!
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• Estimated Salary: $97,000 - $160,000, plus annual bonus opportunity.
• 401(k) plan with a 2% company contribution and 6% company match.
• Work-life balance with vacation, personal time and paid holidays. See our benefits and perks page for details.
• Applicants for this position must not now, nor at any point in the future, require sponsorship for employment.
WHAT YOU'LL DO:
• Lead the development and delivery of creative and omnichannel marketing services that support segment-level strategies, ensuring alignment with brand standards and business goals.
• Manage and mentor a high-performing creative team—providing guidance, feedback, and development opportunities while overseeing hiring, performance, and quality.
• Collaborate with stakeholders to shape marketing strategies and ensure the creative team is set up for success—clarifying audience needs, business goals, messaging, and channels.
• Partner across functions—including brand, communications, operations, analytics, and technology—to align plans, share insights, and maximize capabilities.
• Drive continuous improvement by developing a roadmap for creative and omnichannel services, leading initiatives in process, training, technology, and AI integration.
• Manage budgets and vendor relationships, ensuring resources are optimized and external partners are aligned with creative goals.
• Contribute to annual planning, budgeting, and internal communications, while participating in concept development and creative reviews as needed.
• Stay ahead of market, audience, and regulatory trends, incorporating insights into creative development to meet evolving expectations and deliver results.
WHAT YOU’LL BRING:
• 5+ years’ experience in creative and omnichannel marketing, including writing, design, video, print, and digital channels (e.g., email, SMS, social media, display).
• Proven leadership in managing teams through change—coaching, developing, and holding team members accountable while driving multiple projects and maintaining quality and brand standards.
• Strong relationship-building and influencing skills with the ability to collaborate cross-functionally, build trust, and navigate conflict constructively.
• Working knowledge of graphic design tools (e.g., Adobe Creative Suite: InDesign, Illustrator, Photoshop) and marketing automation platforms (e.g., Salesforce Marketing Cloud). Comfortable working across creative and technical disciplines, including the integration of technology, data, analytics, and AI.
• Results-driven mindset with a focus on innovation, experimentation, and continuous improvement.
• Experience managing budgets and resources effectively to meet strategic goals.
• You promote a culture of diversity and inclusion, value different ideas and opinions, and listen courageously, remaining curious in all that you do.
• Able to work remotely with access to a high-speed internet connection and located in the United States or Puerto Rico.
PREFERRED:
• Significant experience with graphic design software (Adobe Creative Suite; i.e., InDesign, Illustrator, Photoshop, etc.), marketing automation tools (such as Salesforce Marketing Cloud), and CRM (such as Salesforce.com).
• Hands-on experience integrating automation and AI into creative development and digital marketing practices.
• Working knowledge across sales/distribution, product, and operations in financial services and insurance.
We value diverse experience, skills, and passion for innovation. If your experience aligns with the listed requirements, please apply!
If you have questions about your application or the hiring process, email our Talent Acquisition area at [email protected]. Please allow at least one week from time of applying if you are checking on the status.
Stay Safe from Job Scams
Mutual of Omaha only accepts applications from mutualofomaha.com/careers. Legitimate communications will come from '@mutualofomaha.com.' We never request sensitive information or extend job offers without conducting interviews. For more details, check our Hiring FAQs. Stay alert for scams and apply securely!
Fair Chance Notices
Apply Now
Apply Now