Social Media & Marketing Analytics Consultant (Google Analytics + Meta + Metricool) — Training Role

We are building a growing digital platform called Lynx and are looking for an experienced marketing analytics consultant who can help train our social media manager on how to properly track and interpret performance data.

This is not a full-time role. We are looking for someone who can spend a few hours with our team to set up a clear analytics workflow and teach our manager what metrics actually matter.

Our social media manager is eager to learn but needs guidance on how to read the data and turn it into useful insights.

The goal is simple:

Help us understand what is working, what is not, and how to make smarter content decisions.

What You’ll Help With

• Reviewing our current analytics setup

• Teaching our team how to interpret data from:

• Google Analytics

• Meta (Facebook & Instagram) analytics

• Metricool

• Identifying the key metrics we should actually be tracking

• Showing how to measure:

• follower growth

• engagement

• traffic to our website

• conversions / sign-ups

• Helping us build a simple weekly reporting structure

The goal is to leave our team with a clear system they can follow going forward.

What We Are NOT Looking For

We are not looking for someone to run our social media.

We are looking for someone who can teach our manager how to understand the numbers behind the content.

Ideal Candidate

• Strong experience with Google Analytics, Meta analytics, and social media reporting

• Experience working with social media managers or marketing teams

• Able to explain analytics in clear, practical language

• Comfortable teaching or mentoring

• Experience using Metricool is a plus

Because our social media manager is based in Ecuador, Spanish fluency is strongly preferred so training can happen in Spanish.

We are happy to work with talented professionals based in Latin America or other Spanish-speaking regions.

Engagement Details

Initial engagement will likely be 3–5 hours.

Possible follow-up sessions later if needed.

When Applying

Please include:

1. A short description of your analytics experience

2. Any dashboards or reporting systems you’ve built

3. Your experience working with social media analytics

If you enjoy helping teams turn marketing data into real insights, we would love to work with you.

Apply Now

Apply Now