Media Buyer / Paid Media Manager (E-commerce & B2B)

✅ This position is intended for Spanish-speaking candidates. We are looking for a Media Buyer / Performance Marketing Manager with solid experience in e-commerce and B2B to join our digital marketing team. The ideal profile is a strategic, results-driven, and autonomous professional capable of leading campaigns and complete funnels across different Paid Media channels. ✅ Responsibilities - Design, plan, and optimize campaigns on Meta Ads, TikTok Ads, Google Ads, and LinkedIn Ads. - Implement direct-to-consumer strategies in e-commerce (COD model): ads → landing pages/Shopify → remarketing. - Design and manage full funnels: top of funnel, remarketing, evergreen, upsells. - Generate and nurture qualified B2B leads (e.g., LinkedIn Ads + lead gen funnels). - Review and brief UGC creatives with support from design and content teams. - Write intermediate-level ad and landing page copy. - Execute and supervise A/B testing across ads, landings, and funnels. - Analyze advanced metrics and prepare strategic performance reports (ROAS, CPA, conversions). - Collaborate with design, development, and content teams to ensure integrated campaigns. ✅ Key Platforms - Meta Ads (Facebook/Instagram) - TikTok Ads - Google Ads (Search, Performance Max, YouTube) - LinkedIn Ads (essential for B2B) ✅ Tools and Technologies - GA4 and Looker Studio for analytics and reporting. - Shopify and Klaviyo for e-commerce. - CRM (HubSpot, Pipedrive, or similar). - Advanced Excel/Google Sheets for data modeling. - Zapier / Make for integrations and automations. ✅ What We’re Looking For - Proven track record managing e-commerce campaigns in the US with positive results (ROAS/sales). - Experience in B2B lead generation and nurturing. - Mastery of advanced campaign structures in Meta Ads and Google Ads. - Ability to design and lead end-to-end marketing funnels. - Strategic and analytical mindset with a strong results orientation. - Strong communication skills and ability to coordinate with teams. - Autonomy, proactivity, and leadership. - Full-time availability, working exclusively with our team. - Reliable internet connection. ⏰ Work Modality - Freelance + integrated team member (with the possibility of moving to full-time). - 100% remote. - Flexible schedule (aligned with US campaigns and reporting in Europe). - Immediate start. ✉️ How to Apply Please include in your application: - Examples of similar campaigns you have managed (e-commerce and/or B2B). - A brief description of your experience with Paid Media funnels. - Confirmation of your full-time and exclusive availability. Apply tot his job