Global Vice President Marketing- Fertility Solutions
About CooperSurgical
CooperSurgical is a leading fertility and women’s healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life. As a division of CooperCompanies, we're driven by a unified purpose to enable patients to experience life's beautiful moments. Guided by our shared values – dedicated, innovative, friendly, partners, and do the right thing – our offerings support patients throughout their lifetimes, from contraception to fertility and birth solutions, to women’s and family care, and beyond. We currently offer over 600 clinically relevant medical devices to healthcare providers, including testing and treatment options, as well as an innovative suite of assisted reproductive technology and genomic testing solutions. Learn more at www.coopersurgical.com.
ResponsibilitiesJob Summary:
The Global Vice President Marketing, Fertility, is a senior enterprise leadership role responsible for global marketing and Product Management for CooperSurgical Fertility Solutions. This position owns the end‑to‑end product and portfolio strategy, leading both upstream and downstream marketing across a complex global portfolio serving B2B and B2C customer segments, including clinics, labs, distributors, and patient‑facing demand creation.
This role has direct leadership responsibility for a global team of Product Managers and marketing leaders, with accountability for portfolio prioritization, lifecycle management, commercialization, and P&L impact. The Global VP partners closely with R&D, Medical Affairs, Sales, Commercial Operations, and regional leaders, with clearly defined decision rights to translate market insights into differentiated strategies, profitable growth, and sustained brand leadership.
Essential Functions & Accountabilities:
Lead the development and execution of comprehensive global marketing strategies for our diverse product and service portfolio.
Directly leads, develops, and mentors a global team of Product Managers, establishing best‑in‑class Product Management capabilities across the organization.
Develop and implement differentiated positioning and communication strategies for CooperSurgical Fertility Solutions, in collaboration with the SVP, Fertility Services, to ensure a cohesive overall positioning.
Oversee product portfolio lifecycle management, including positioning, to drive profitable and sustainable growth.
Manage budgets effectively, optimizing marketing spend to maximize ROI, and promote a culture of marketing efficiency and impact.
Foster close collaboration with commercial and functional partners to ensure marketing strategies align with overarching business objectives.
Drive marketing excellence in strategy development, product management, and communication efforts.
Assess market opportunities to facilitate effective product introductions and promote portfolio growth.
Build and cultivate a high-performing marketing team to execute strategies effectively.
Monitor key metrics and objectives to inform informed business planning.
Establish advertising and PR strategies to enhance brand visibility and promote both products and the company.
Travel:
The role will require international travel as needed for the businessQualificationsQualifications
Knowledge, Skills and Abilities:
Demonstrated ability to anticipate future consequences, create competitive strategies, and think strategically.
Proven track record of making high-quality decisions based on analysis, experience, and judgment.
Energetic and action-oriented, with a willingness to take initiative and seize opportunities.
Strong leadership skills with the ability to communicate a compelling vision, inspire teams, and rally support behind strategic goals.
Proficient in essential software tools, including Word, Excel, Access, and data management systems.
Prior experience in leadership and mentoring roles within complex business environments is preferred.
Strong language skills with the ability to write reports, create presentations, and effectively communicate with various stakeholders.
Strong problem-solving abilities, capable of addressing practical challenges in a non-standardized environment.
Demonstrated ability to adapt to changing circumstances and a continuous commitment to learning and growth.
Experience:
10+ years of successful experience in Medical/Pharmaceutical Marketing, with a minimum of 5 years in a director role.
Proven global marketing expertise for complex product and service portfolios in industries such as MedTech, digital health, dental, consumer health, or fertility.
Track record of building strong brands and businesses, ideally in both B2B and B2C contexts.
Background in healthcare marketing is preferred, but experience in related industries is acceptable.
Experience in large companies with a deep understanding of global markets and dynamics.
Minimum of 5 years of Product Management experience.
Experience in managing a team of marketing professionals for a minimum of five years.
Education:
Bachelor’s degree in marketing, Business, or a related field is required.
Master’s degree in marketing or business Administration is preferred.
As an employee of CooperSurgical, you'll receive an outstanding total compensation plan. As we believe your compensation goes beyond your paycheck, we offer a great compensation package, medical coverage, 401(k), parental leave, fertility benefits, paid time off for vacation, personal, sick and holidays, and multiple other perks and benefits. Please visit us at www.coopersurgical.com to learn more about CooperSurgical and the benefits of becoming a member of our team.
To all agencies: Please, no phone calls or emails to any employee of CooperSurgical about this opening. All resumes submitted by search firms/employment agencies to any employee at CooperSurgical via-email, the internet or in any form and/or method will be deemed the sole property of CooperSurgical, unless such search firms/employment agencies were engaged by CooperSurgical for this position and a valid agreement with CooperSurgical is in place. In the event a candidate who was submitted outside of the CooperSurgical agency engagement process is hired, no fee or payment of any kind will be paid.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $280,000 - $320,000. The actual base pay includes many factors, and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.
CooperSurgical is a leading fertility and women’s healthcare company dedicated to putting time on the side of women, babies, and families at the healthcare moments that matter most in life. As a division of CooperCompanies, we're driven by a unified purpose to enable patients to experience life's beautiful moments. Guided by our shared values – dedicated, innovative, friendly, partners, and do the right thing – our offerings support patients throughout their lifetimes, from contraception to fertility and birth solutions, to women’s and family care, and beyond. We currently offer over 600 clinically relevant medical devices to healthcare providers, including testing and treatment options, as well as an innovative suite of assisted reproductive technology and genomic testing solutions. Learn more at www.coopersurgical.com.
ResponsibilitiesJob Summary:
The Global Vice President Marketing, Fertility, is a senior enterprise leadership role responsible for global marketing and Product Management for CooperSurgical Fertility Solutions. This position owns the end‑to‑end product and portfolio strategy, leading both upstream and downstream marketing across a complex global portfolio serving B2B and B2C customer segments, including clinics, labs, distributors, and patient‑facing demand creation.
This role has direct leadership responsibility for a global team of Product Managers and marketing leaders, with accountability for portfolio prioritization, lifecycle management, commercialization, and P&L impact. The Global VP partners closely with R&D, Medical Affairs, Sales, Commercial Operations, and regional leaders, with clearly defined decision rights to translate market insights into differentiated strategies, profitable growth, and sustained brand leadership.
Essential Functions & Accountabilities:
Lead the development and execution of comprehensive global marketing strategies for our diverse product and service portfolio.
Directly leads, develops, and mentors a global team of Product Managers, establishing best‑in‑class Product Management capabilities across the organization.
Develop and implement differentiated positioning and communication strategies for CooperSurgical Fertility Solutions, in collaboration with the SVP, Fertility Services, to ensure a cohesive overall positioning.
Oversee product portfolio lifecycle management, including positioning, to drive profitable and sustainable growth.
Manage budgets effectively, optimizing marketing spend to maximize ROI, and promote a culture of marketing efficiency and impact.
Foster close collaboration with commercial and functional partners to ensure marketing strategies align with overarching business objectives.
Drive marketing excellence in strategy development, product management, and communication efforts.
Assess market opportunities to facilitate effective product introductions and promote portfolio growth.
Build and cultivate a high-performing marketing team to execute strategies effectively.
Monitor key metrics and objectives to inform informed business planning.
Establish advertising and PR strategies to enhance brand visibility and promote both products and the company.
Travel:
The role will require international travel as needed for the businessQualificationsQualifications
Knowledge, Skills and Abilities:
Demonstrated ability to anticipate future consequences, create competitive strategies, and think strategically.
Proven track record of making high-quality decisions based on analysis, experience, and judgment.
Energetic and action-oriented, with a willingness to take initiative and seize opportunities.
Strong leadership skills with the ability to communicate a compelling vision, inspire teams, and rally support behind strategic goals.
Proficient in essential software tools, including Word, Excel, Access, and data management systems.
Prior experience in leadership and mentoring roles within complex business environments is preferred.
Strong language skills with the ability to write reports, create presentations, and effectively communicate with various stakeholders.
Strong problem-solving abilities, capable of addressing practical challenges in a non-standardized environment.
Demonstrated ability to adapt to changing circumstances and a continuous commitment to learning and growth.
Experience:
10+ years of successful experience in Medical/Pharmaceutical Marketing, with a minimum of 5 years in a director role.
Proven global marketing expertise for complex product and service portfolios in industries such as MedTech, digital health, dental, consumer health, or fertility.
Track record of building strong brands and businesses, ideally in both B2B and B2C contexts.
Background in healthcare marketing is preferred, but experience in related industries is acceptable.
Experience in large companies with a deep understanding of global markets and dynamics.
Minimum of 5 years of Product Management experience.
Experience in managing a team of marketing professionals for a minimum of five years.
Education:
Bachelor’s degree in marketing, Business, or a related field is required.
Master’s degree in marketing or business Administration is preferred.
As an employee of CooperSurgical, you'll receive an outstanding total compensation plan. As we believe your compensation goes beyond your paycheck, we offer a great compensation package, medical coverage, 401(k), parental leave, fertility benefits, paid time off for vacation, personal, sick and holidays, and multiple other perks and benefits. Please visit us at www.coopersurgical.com to learn more about CooperSurgical and the benefits of becoming a member of our team.
To all agencies: Please, no phone calls or emails to any employee of CooperSurgical about this opening. All resumes submitted by search firms/employment agencies to any employee at CooperSurgical via-email, the internet or in any form and/or method will be deemed the sole property of CooperSurgical, unless such search firms/employment agencies were engaged by CooperSurgical for this position and a valid agreement with CooperSurgical is in place. In the event a candidate who was submitted outside of the CooperSurgical agency engagement process is hired, no fee or payment of any kind will be paid.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $280,000 - $320,000. The actual base pay includes many factors, and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.