Customer Relationship Manager (CRM Manager)
Join Niya SG, a pioneering social gaming company, on an exciting journey to revolutionize the world of online gaming. As a key member of our founding team, you will play a crucial role in shaping the customer experience and driving business growth through innovative CRM strategies.
We are seeking a seasoned, data-driven CRM Manager to lead our customer lifecycle campaigns, from onboarding to reactivation. As a senior CRM professional, you will develop and execute targeted multi-channel campaigns, manage segmentation, and create a compelling promotional roadmap to drive retention and lifetime value. Your expertise in testing and optimization will continuously refine campaign performance, ensuring seamless and effective customer journeys.
This is a unique opportunity to take on a hands-on role at an early-stage startup, where your influence will directly shape the future of social gaming. You will collaborate with designers, stakeholders, and cross-functional teams to deliver consistent and engaging customer experiences across all touchpoints.
Key Responsibilities
Own and shape the entire end-to-end customer lifecycle journey, covering onboarding, conversion, engagement, churn reduction, and reactivation
Oversee continuous segmentation and analysis of the customer database to inform targeted campaigns
Design and execute loyalty programs to drive customer retention and loyalty
Develop and execute highly targeted campaigns tailored to specific audience segments
Conduct A/B testing and analysis to optimize campaign performance and inform future strategies
Collaborate with designers and stakeholders to produce creative materials for all CRM activities
Establish strategies to optimize the frequency and timing of communications across multiple channels
Monitor KPIs and provide regular reports on performance and trends to inform business decisions
Requirements
Bachelor's degree in marketing, business, or a related field, or equivalent work experience
Minimum of 4 years' experience in CRM or retention roles within the online gaming, social gaming, or related industries
Proven success in customer journey management, promotions, creative development, segmentation, and email marketing
Strong written and verbal communication skills, with the ability to clearly present ideas and collaborate with stakeholders
Solid analytical and reporting capabilities, with experience using email marketing platforms and automated CRM systems
Native or fluent proficiency in English, with a strong understanding of the US market and customer behavior
What We Offer
Join a fast-growing, well-funded gaming startup with strong momentum and a remote-first, entrepreneurial work culture
Take full ownership of the CRM function and shape its direction from the ground up
Receive a competitive salary package tailored to your experience and impact
Enjoy the freedom and flexibility to work remotely and collaborate with a passionate team
If you're excited to shape the future of social gaming and join a team that's redefining CRM, we'd love to hear from you. Apply now to take the first step in this exciting journey!
Apply Now
Apply Now
We are seeking a seasoned, data-driven CRM Manager to lead our customer lifecycle campaigns, from onboarding to reactivation. As a senior CRM professional, you will develop and execute targeted multi-channel campaigns, manage segmentation, and create a compelling promotional roadmap to drive retention and lifetime value. Your expertise in testing and optimization will continuously refine campaign performance, ensuring seamless and effective customer journeys.
This is a unique opportunity to take on a hands-on role at an early-stage startup, where your influence will directly shape the future of social gaming. You will collaborate with designers, stakeholders, and cross-functional teams to deliver consistent and engaging customer experiences across all touchpoints.
Key Responsibilities
Own and shape the entire end-to-end customer lifecycle journey, covering onboarding, conversion, engagement, churn reduction, and reactivation
Oversee continuous segmentation and analysis of the customer database to inform targeted campaigns
Design and execute loyalty programs to drive customer retention and loyalty
Develop and execute highly targeted campaigns tailored to specific audience segments
Conduct A/B testing and analysis to optimize campaign performance and inform future strategies
Collaborate with designers and stakeholders to produce creative materials for all CRM activities
Establish strategies to optimize the frequency and timing of communications across multiple channels
Monitor KPIs and provide regular reports on performance and trends to inform business decisions
Requirements
Bachelor's degree in marketing, business, or a related field, or equivalent work experience
Minimum of 4 years' experience in CRM or retention roles within the online gaming, social gaming, or related industries
Proven success in customer journey management, promotions, creative development, segmentation, and email marketing
Strong written and verbal communication skills, with the ability to clearly present ideas and collaborate with stakeholders
Solid analytical and reporting capabilities, with experience using email marketing platforms and automated CRM systems
Native or fluent proficiency in English, with a strong understanding of the US market and customer behavior
What We Offer
Join a fast-growing, well-funded gaming startup with strong momentum and a remote-first, entrepreneurial work culture
Take full ownership of the CRM function and shape its direction from the ground up
Receive a competitive salary package tailored to your experience and impact
Enjoy the freedom and flexibility to work remotely and collaborate with a passionate team
If you're excited to shape the future of social gaming and join a team that's redefining CRM, we'd love to hear from you. Apply now to take the first step in this exciting journey!
Apply Now
Apply Now