Sr. Staff Program Manager - Edge Product Marketing

Sr. Staff Program Manager - Edge Product Marketing (Remote) responsible for developing product launch plans, managing product marketing activities, and being the voice of the product for Edge Data Center Devices. The role requires expertise in product positioning, market research, brand management, campaign management, and storytelling.RequirementsProduct Positioning: Expertise in developing and implementing product positioning strategies to differentiate products in the market.Market Research: Ability to conduct thorough market research to understand consumer needs and preferences.Brand Management: Skilled at managing and enhancing the brand image through effective marketing campaigns.Campaign Management: Experience planning, executing, and optimizing marketing campaigns to drive product awareness, enable demand generation and increase sales.Storytelling: Ability to tell compelling stories about the product to engage customers and stakeholders.Creative Direction: Experience creating and providing creative direction for marketing materials, including product guides and product shots, web pages, packaging and more.Customer Insights: Proficiency gathering and analyzing customer insights to inform product development and marketing strategies.Communication Skills: Be able to convey complex ideas in a simple way and collaborate with stakeholders to ensure the core product vision is understood and supported.Strategic Thinking: Skill required to develop and executing strategic plans for product success.BenefitsComprehensive benefits to its eligible employees, including eligibility to participate in discretionary bonus program, medical, dental, vision, and life insurance, short-and long-term disability, 401(k), employee stock purchase plan, health savings account, dependent care, and healthcare spending accounts.Paid time off, including 12 holidays, flexible time off provided pursuant to Seagate policy, a minimum of 48 hours of paid sick leave, and 16 weeks of paid parental leave.Originally posted on Himalayas

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