Senior Meta (Facebook/Instagram) Media Buyer for Performance E-commerce Brand (Scaling Paid Social)

We are looking for a highly experienced Meta Media Buyer to manage, optimize, and scale paid advertising campaigns for our brand GetCloser.co, a performance-driven e-commerce product in the intimacy/wellness space.

This role is for someone who lives and breathes Facebook and Instagram ads, understands direct-response marketing, and has a proven track record of scaling campaigns profitably while maintaining strong ROAS.

You should be extremely comfortable working with conversion-focused funnels, creative testing frameworks, and data-driven optimization.

This is not an entry-level role. We are looking for someone who has managed significant ad spend and understands how to scale aggressively without killing performance.

Responsibilities

• Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns for an e-commerce brand

• Manage budgets ranging from $10k–$100k+/month with the goal of profitable scaling

• Develop and execute creative testing frameworks to continuously find winning ads

• Analyze campaign performance and optimize for CPA, ROAS, and conversion rate

• Structure campaigns effectively (TOF/MOF/BOF, retargeting, lookalikes, broad audiences, etc.)

• Collaborate with our team to develop high-converting ad creative and hooks

• Monitor ad performance daily and implement optimization strategies

• Identify scaling opportunities while maintaining performance targets

• Set up and manage pixel tracking, conversion events, and attribution

• Provide clear reporting and insights on campaign performance

Requirements

• 3+ years managing Meta ads for e-commerce brands

• Demonstrated experience scaling campaigns to $50k+ monthly ad spend

• Strong understanding of direct-response marketing and conversion funnels

• Experience testing UGC, static ads, video ads, and hooks

• Deep knowledge of Meta Ads Manager, audience targeting, and campaign structure

• Ability to interpret data and make fast optimization decisions

• Experience working with Shopify stores

• Strong communication and reporting skills

• Comfortable working with performance targets (CPA/ROAS)

Bonus Experience (Preferred)

• Experience marketing intimacy, wellness, supplement, or lifestyle brands

• Experience creating UGC ad concepts and scripts

• Experience with landing page optimization and CRO

• Experience with TikTok Ads or other paid social platforms

What Success Looks Like

The right candidate will:

• Consistently launch and test new creative concepts

• Identify winning ads and scale them aggressively

• Maintain or improve target CPA and ROAS

• Bring strategic insights, not just campaign management

To Apply

Please include:

Examples of brands you have scaled on Meta

The largest monthly budget you have managed

Screenshots or case studies showing ROAS/CPA performance

A short description of your creative testing strategy

About Us

GetCloser.co is a fast-growing e-commerce brand focused on intimacy and wellness products designed to enhance connection and confidence. Our goal is to build a category-defining brand through high-performance digital marketing and great creative.

We are looking for someone who wants to own the paid social channel and help scale the brand aggressively.

Apply Now

Apply Now