Sr. Coordinator, Performance Creative Strategy

Peloton is a fitness technology company that provides expert instruction and world-class content for workout experiences. The Senior Coordinator of Performance Creative Strategy will contribute to Peloton’s promotion engine by supporting the creative strategy for sales moments and ensuring the execution of digital assets across channels.ResponsibilitiesManage the end-to-end creative execution of promotional campaigns, ensuring offers are clearly communicated and optimized for performanceCollaborate with Growth Strategy, Media, and Creative teams to ensure alignment from offer strategy through execution and deliveryUtilize cultural trends, consumer insights, and media data to inform creative strategies that resonate with a diverse audienceDevelop clear, data-backed creative briefs for internal teams, serving as a central point of contact for promotional strategy and testing objectivesTailor promotional messaging and visuals for platforms like TikTok, Meta, Pinterest, and YouTube by leveraging platform best practices and performance insightsExecute quarterly creative learning agendas, aligning testing strategies with business objectives and historical performanceMonitor and synthesize creative performance, identifying successful assets and optimization opportunitiesProject creative volume needs in collaboration with the Media teamCoordinate production timelines to ensure timely creative reviews, approvals, and asset handoffsMaintain high standards for accuracy and quality assurance in an agile environmentSupport the implementation of AI-driven workflows and generative tools as defined by team leadershipSkills1–3 years of experience in media buying, creative strategy, or a related performance marketing roleStrong understanding of digital platforms, creative best practices, and measurement toolsAbility to drive measurable results; experience in a subscription-based model is a plusExcellent organizational skills with the ability to manage multiple projects simultaneously and independentlyCollaborative mindset with experience working across internal teams and external stakeholdersSkill in crafting clear briefs and providing constructive, actionable feedback to creative partnersAnalytical approach to problem-solving, with experience using data visualization tools (e.g., Looker) or organizing raw data to find insightsFamiliarity with paid media performance data and lower-funnel KPIsStrong communication skills and the ability to adapt to a fluid, evolving environmentInterest or experience in using Generative AI tools to enhance workflowsBenefitsMedical, dental and vision insuranceGenerous paid time off policyShort-term and long-term disabilityAccess to mental health services401k, tuition reimbursement and student loan paydown plansEmployee Stock Purchase PlanFertility and adoption support and up to 18 weeks of paid parental leaveChild care and family care discountsFree access to Peloton Digital App and apparel and product discountsCommuter benefits and Citi Bike DiscountPet insurance and so much more!Company OverviewPeloton is at the forefront of connected fitness, with a powerful and thriving community with Members across the US, UK, Canada, Germany, and Australia. It was founded in 2012, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.onepeloton.com.



Apply To This Job