Sr Analyst, Co-Brand Customer Analytics & Cross-Channel Innovation
You Lead the Way. Weve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, youll learn and grow as we help you create a career journey thats unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, youll be recognized for your contributions, leadership, and impactevery colleague has the opportunity to share in the companys success. Together, well win as a team, striving to uphold our company values and powerful backing promise to provide the worlds best customer experience every day. And well do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.
The Cobrand Partnership Marketing Team within Consumer Marketing Services is focused driving growth and engagement amongst our largest cobrand partners. The Marriott Co-Brand Marketing Customer Marketing & Channel Innovation team focuses on the growth and expansion of Customer Marketing in both Marriott and Amex Channels for existing Card Members as well as Channel Innovation for the portfolio, particularly focused on building and leveraging new capabilities to drive growth and best-in-class customer experiences for partner channels.
The Senior Analyst, Marriott Customer Analytics and Cross-Channel Innovation will play a pivotal role in data-driven decision making and strategic growth for the portfolio. The Senior Analyst will be responsible for managing new Data, Capabilities and Channel Innovation initiatives for the portfolio and leading critical reporting deliverables, including monthly performance decks and in-depth campaign analyses for the Customer Loyalty channels. This role offers an exciting opportunity to make meaningful impact on portfolio growth and customer engagement through analytics, excellence and strategic innovation.
How will you make an impact in this role?
Support new and ongoing Data, Capabilities and Channel Innovation initiatives: documenting and effectively tracking project timelines, stakeholder alignment and delivery milestones.
Manage capabilities roadmap, identifying key opportunities to unlock growth and efficiencies, and support annual tech planning process.
Deliver accurate, timely and insightful reporting and campaign analyses that inform strategic decisions, ensuring clear communication of insights to leadership and stakeholders.
Build and maintain reliable forecasting models and lead monthly/annual submissions to anticipate accurate portfolio and channel performance trends.
Identify opportunities for growth and efficiency across channels through data analysis.
Collaborate effectively with cross functional teams such as acquisition, product management, product development, technology and external partners.
Oversee budget planning and tracking to ensure efficient utilization.
Preferred Qualifications
2+ years of marketing and/or tech project management experience
Strong relationship building and partner management skills with the ability to interact with internal and external partners at various levels across the organization
Comfortable managing data and proven ability to derive insights from it
Highly analytical, showcasing a high degree of business acumen and critical thinking with ability to synthesize data into actionable insights.
Develops high-quality presentations to effectively communicate learnings with key stakeholders
Passion for marketing/tech and an innovative, creative thinker with ability to think outside the box
Desire to join a high-profile, results-oriented and dynamic team
Self-motivator who takes initiative, learns, follows-up, and identifies new approaches
Passion for solving puzzles and simplifying complex issues
Strong organizational and analytical skills with keen attention to detail
Ability to multitask and operate effectively under changing conditions
Excellent written and verbal communication skills
BA/BS Preferred
Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, well consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers/Employees - Click here to view the Know Your Rights poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
Apply Now
For more such jobs please click here!
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, youll learn and grow as we help you create a career journey thats unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, youll be recognized for your contributions, leadership, and impactevery colleague has the opportunity to share in the companys success. Together, well win as a team, striving to uphold our company values and powerful backing promise to provide the worlds best customer experience every day. And well do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.
The Cobrand Partnership Marketing Team within Consumer Marketing Services is focused driving growth and engagement amongst our largest cobrand partners. The Marriott Co-Brand Marketing Customer Marketing & Channel Innovation team focuses on the growth and expansion of Customer Marketing in both Marriott and Amex Channels for existing Card Members as well as Channel Innovation for the portfolio, particularly focused on building and leveraging new capabilities to drive growth and best-in-class customer experiences for partner channels.
The Senior Analyst, Marriott Customer Analytics and Cross-Channel Innovation will play a pivotal role in data-driven decision making and strategic growth for the portfolio. The Senior Analyst will be responsible for managing new Data, Capabilities and Channel Innovation initiatives for the portfolio and leading critical reporting deliverables, including monthly performance decks and in-depth campaign analyses for the Customer Loyalty channels. This role offers an exciting opportunity to make meaningful impact on portfolio growth and customer engagement through analytics, excellence and strategic innovation.
How will you make an impact in this role?
Support new and ongoing Data, Capabilities and Channel Innovation initiatives: documenting and effectively tracking project timelines, stakeholder alignment and delivery milestones.
Manage capabilities roadmap, identifying key opportunities to unlock growth and efficiencies, and support annual tech planning process.
Deliver accurate, timely and insightful reporting and campaign analyses that inform strategic decisions, ensuring clear communication of insights to leadership and stakeholders.
Build and maintain reliable forecasting models and lead monthly/annual submissions to anticipate accurate portfolio and channel performance trends.
Identify opportunities for growth and efficiency across channels through data analysis.
Collaborate effectively with cross functional teams such as acquisition, product management, product development, technology and external partners.
Oversee budget planning and tracking to ensure efficient utilization.
Preferred Qualifications
2+ years of marketing and/or tech project management experience
Strong relationship building and partner management skills with the ability to interact with internal and external partners at various levels across the organization
Comfortable managing data and proven ability to derive insights from it
Highly analytical, showcasing a high degree of business acumen and critical thinking with ability to synthesize data into actionable insights.
Develops high-quality presentations to effectively communicate learnings with key stakeholders
Passion for marketing/tech and an innovative, creative thinker with ability to think outside the box
Desire to join a high-profile, results-oriented and dynamic team
Self-motivator who takes initiative, learns, follows-up, and identifies new approaches
Passion for solving puzzles and simplifying complex issues
Strong organizational and analytical skills with keen attention to detail
Ability to multitask and operate effectively under changing conditions
Excellent written and verbal communication skills
BA/BS Preferred
Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, well consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers/Employees - Click here to view the Know Your Rights poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
Apply Now
For more such jobs please click here!