Social Publisher, Social Marketing & Strategy
Dentsu is a company that values connection and collaboration in its work environment. They are seeking a Social Publisher to manage high-volume posting across various social media platforms, ensuring content is optimized and published on time while adhering to an editorial calendar. Responsibilities Ownership of the publishing component of social media management with high-volume posting across all social platforms Including but not limited to Facebook, Instagram, TikTok, YouTube, Reddit, Pinterest, Snapchat, X, Threads, LinkedIn, etc Platform feature proficiency across all social platforms Best-in-class implementation of safe aspect ratios, supers, music, typefaces, colors, drawing and other customization features, partnership collaboration and full understanding of back-end post level settings on all platforms Uploading, formatting, scheduling, QAing for quality assurance, and publishing content accurately and on time to social media platforms beyond just feed posts (e.g., inclusive of stories, live, threads, broadcast channels, etc.) The publisher will utilize a combination of social management tools (such as Sprinklr) and native platforms Working in collaboration with project management, social media marketing and creative, adhere to a strict editorial calendar for paid, owned, and earned initiatives, meeting media deadlines for trafficking Ensuring content is social-ready: optimization, adding metadata (titles, descriptions, tags), linking, ensuring appropriate thumbs and other platform specific details Be up to date on top searched keywords / queries for your brands Ensure content is tagged according to each team/brandsโ established taxonomy and creative diagnostics Last line of defense to help protect against client-specific and content-specific usage rights, rights management, trending commercial-free sounds and compliance parameters such as cross-platform audio, AI generation and disclosure as applicable to posting and removing content Coordinating with social marketing managers and/or strategists on real-time reactive posting opportunities Skills Ownership of the publishing component of social media management with high-volume posting across all social platforms Platform feature proficiency across all social platforms Best-in-class implementation of safe aspect ratios, supers, music, typefaces, colors, drawing and other customization features Partnership collaboration and full understanding of back-end post level settings on all platforms Uploading, formatting, scheduling, QAing for quality assurance, and publishing content accurately and on time to social media platforms beyond just feed posts Utilize a combination of social management tools (such as Sprinklr) and native platforms Working in collaboration with project management, social media marketing and creative, adhere to a strict editorial calendar for paid, owned, and earned initiatives Ensuring content is social-ready: optimization, adding metadata (titles, descriptions, tags), linking, ensuring appropriate thumbs and other platform specific details Be up to date on top searched keywords / queries for your brands Ensure content is tagged according to each team/brands' established taxonomy and creative diagnostics Last line of defense to help protect against client-specific and content-specific usage rights, rights management, trending commercial-free sounds and compliance parameters Coordinating with social marketing managers and/or strategists on real-time reactive posting opportunities Meticulous attention to detail Working knowledge of SEO/AEO/ Social Search Expert on social platforms, especially publishing features, and remain up-to-date on all platform features Strong Writing & Grammar Experience with Content Planning/Publishing Tools Basic UX (User Experience) Understanding A/B Testing Experience with Execution (ex. Trial Reels) Ability to provide basic per-post insights using the platforms or a third party tool Experience with social media performance metrics and reporting Benefits Medical, vision, and dental insurance Life insurance Short-term and long-term disability insurance 401k Flexible paid time off At least 15 paid holidays per year Paid sick and safe leave Paid parental leave Company Overview We are dentsu. It was founded in 1968, and is headquartered in London, England, GBR, with a workforce of 10001+ employees. Its website is