Senior Salesforce Developer - Pardot - (NPW)

Salesforce Marketing Cloud Account Engagement (Pardot) Developer – Mid LevelRole OverviewResponsible for supporting the migration from HubSpot to Salesforce Marketing Cloud Account Engagement (Pardot), including configuration, CRM integration, automation rebuild, and data migration support.Key ResponsibilitiesRebuild HubSpot workflows in Engagement Studio.Configure automation rules, dynamic lists, scoring, grading, and lifecycle stages.Map and migrate data (contacts, lists, properties) from HubSpot to Pardot/Salesforce.Configure and manage Pardot–Salesforce CRM connector, field mappings, and sync behavior.Set up Connected Campaigns and campaign attribution alignment.Develop and modify email templates, forms, and landing pages (HTML/CSS, HML).Support domain authentication (SPF, DKIM) and email deliverability setup.Troubleshoot sync issues, duplicate handling, and automation errors.Support testing, UAT, and go-live activities.Required Skills3–5 years Salesforce/Pardot experience; minimum 1+ years hands-on Pardot experience.Strong expertise in Engagement Studio, automation rules, and segmentation.Solid understanding of Pardot–Salesforce integration and sync mechanics.Experience in marketing automation platform migration (HubSpot or similar preferred).Proficiency in HTML/CSS for email templates and landing pages.Experience with data imports, deduplication strategy, and lifecycle mapping.Working knowledge of email authentication (SPF, DKIM, DMARC).PreferredSalesforce Marketing Cloud Account Engagement certification.Prior experience in B2B marketing automation migration projects.