Senior Sales & Marketing Analyst [Remote opportunities]

Remote Full-time
We are seeking a highly analytical and results-driven Senior Sales & Marketing Analyst to join our remote team. This full-time, work-from-home opportunity offers the flexibility to work from anywhere while playing a pivotal role in shaping our sales strategy and marketing performance. With a competitive compensation package and comprehensive benefits, this position is ideal for professionals who are ready to translate data into business impact.

Responsibilities:
- Analyze data from marketing campaigns, CRM platforms, and sales tools to derive actionable insights.
- Design, build, and maintain dashboards and reports for sales and marketing KPIs.
- Evaluate ROI across multiple marketing channels and customer segments.
- Collaborate with sales leaders to forecast revenue and monitor sales pipeline health.
- Identify growth opportunities through segmentation and customer behavior analysis.
- Present detailed insights and trends to senior management with clear business recommendations.
- Support A/B testing and optimization strategies for marketing initiatives.
- Automate reporting processes to improve efficiency and reduce manual effort.

Requirements:
- Bachelor’s degree in Marketing, Business Analytics, Statistics, or a related field (Master’s degree is a plus).
- Minimum 4 years of experience in a marketing/sales analyst role.
- Advanced proficiency in data tools like Excel, SQL, Google Analytics, Tableau or Power BI.
- Experience with CRMs (e.g., Salesforce) and marketing platforms (e.g., HubSpot).
- Strong communication skills with the ability to translate data into actionable insights.
- Ability to work independently in a remote environment while managing multiple priorities.

Benefits:
- Competitive base salary.
- 100% remote work opportunity.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Paid training and development resources.
- Clear path for career growth and leadership advancement.

About the Company:
American Express is a globally respected leader in financial services. We empower our clients with innovative solutions, insights, and tools to help them achieve their goals. As a company, we foster a culture of respect, inclusion, and continuous growth. Our employees are the foundation of our success, and we are committed to helping them succeed in a flexible and rewarding remote-first environment.

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