Senior Marketing Manager - Acquisition US, Amazon Flex: Driving Growth through Innovative Digital Marketing Strategies

Remote Full-time
Join the Amazon Flex Team as a Senior Marketing Manager - Acquisition US and Shape the Future of Delivery Partner Acquisition Workwarp, a leading company in the industry, is seeking an experienced Senior Marketing Manager - Acquisition US to join the Amazon Flex team on a remote basis. As a key player in the marketing team, you will be responsible for developing and executing a comprehensive acquisition strategy for delivery partners across the United States. If you are a seasoned marketing professional with a passion for digital marketing and a proven track record of driving growth through innovative campaigns, we encourage you to apply for this exciting opportunity. About Amazon Flex and the Role Amazon Flex is a program that enables individuals to make money by delivering packages for Amazon. As a Senior Marketing Manager - Acquisition US, you will play a critical role in attracting and acquiring new delivery partners to join the Amazon Flex program. You will be responsible for developing and executing a comprehensive marketing strategy that drives acquisition and engagement across the United States. This is a high-impact role that requires a strategic thinker with a deep understanding of digital marketing channels, including pay-per-click (PPC) marketing, social media, and job boards. You will be responsible for managing a significant budget and developing campaigns that drive ROI. If you are a motivated and results-driven marketing professional with a passion for innovation and customer obsession, this is an ideal opportunity for you. Key Responsibilities Own the ongoing planning, optimization, and execution of Amazon Flex paid marketing channels, including new channel assessments and testing plans. Develop and deploy a comprehensive acquisition marketing strategy that showcases how you will deploy PPC marketing to acquire target audiences within unique delivery areas across the United States. Manage and analyze the lead pipeline by providing data-driven insights that indicate channel performance and success. Own key performance indicators, including acquisition and engagement metrics for Delivery Partner populations. Tailor national marketing plans to ensure success in specific regions. Test and learn using multiple channels, strategies, and metrics to propose new concepts for national roll-out. Travel to Amazon offices (at least 15% of the time) to collaborate with cross-functional teams and attend marketing meetings. Essential Qualifications To be successful in this role, you will need to have: A bachelor's degree in Marketing or a related field. At least 5 years of experience in digital marketing, with a focus on PPC marketing, social media, and job boards. A proven track record of developing and executing successful marketing campaigns that drive ROI. Experience in managing and analyzing large datasets to inform marketing decisions. Excellent written and verbal communication skills, with the ability to clearly articulate complex ideas and strategies. Proficiency in Excel and other marketing analytics tools. A customer-obsessed mindset with a focus on delivering results. Preferred Qualifications While not essential, the following qualifications are highly desirable: Experience working in the gig economy or with delivery partner programs. Knowledge of Amazon's marketing ecosystem and advertising platforms. Experience with marketing automation tools and CRM systems. A master's degree in Marketing or a related field. Certifications in Google Ads, Facebook Ads, or other digital marketing platforms. Skills and Competencies To succeed in this role, you will need to possess the following skills and competencies: Strategic thinking: Ability to develop and execute a comprehensive marketing strategy that drives acquisition and engagement. Digital marketing expertise: Deep understanding of digital marketing channels, including PPC marketing, social media, and job boards. Data analysis: Ability to manage and analyze large datasets to inform marketing decisions. Communication: Excellent written and verbal communication skills, with the ability to clearly articulate complex ideas and strategies. Collaboration: Ability to work cross-functionally with teams, including sales, product, and operations. Innovation: Willingness to test and learn new marketing channels and strategies. Career Growth Opportunities and Learning Benefits As a Senior Marketing Manager - Acquisition US, you will have the opportunity to develop your skills and expertise in a fast-paced and dynamic environment. You will be working with a talented team of marketers and will have access to training and development programs to help you grow in your career. Some of the career growth opportunities and learning benefits include: Opportunities to take on additional responsibilities and lead cross-functional projects. Access to training and development programs, including workshops, webinars, and conferences. Mentorship from experienced marketing leaders. Opportunities to stay up-to-date with the latest marketing trends and best practices. Work Environment and Company Culture Workwarp is a company that values innovation, customer obsession, and teamwork. As a remote worker, you will be part of a distributed team that is passionate about delivering exceptional results. Our company culture is built on the following principles: Customer obsession: We are committed to delivering exceptional customer experiences. Innovation: We encourage experimentation and innovation in everything we do. Teamwork: We believe in the power of collaboration and teamwork. Diversity and inclusion: We value diversity and inclusion and strive to create a workplace that is welcoming and inclusive. Compensation, Perks, and Benefits We offer a competitive salary and benefits package that includes: A comprehensive benefits package, including medical, dental, and vision insurance. A 401(k) plan with company match. Generous paid time off and holidays. Opportunities for career growth and professional development. A dynamic and supportive work environment. Conclusion If you are a motivated and results-driven marketing professional with a passion for innovation and customer obsession, we encourage you to apply for this exciting opportunity. As a Senior Marketing Manager - Acquisition US, you will have the opportunity to develop and execute a comprehensive acquisition strategy for delivery partners across the United States. Join our team and help shape the future of Amazon Flex! Ready to join us? The first step is easy. Click apply now and we'll be in touch soon! 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