[Remote] Senior Analyst, Patient Engagement

Note: The job is a remote job and is open to candidates in USA. Care Access is dedicated to improving health services and research accessibility globally. As a Senior Analyst, Patient Engagement, you will develop advanced analytics solutions to enhance patient engagement and inform leadership decisions through data storytelling and collaboration across teams. Responsibilities • Design, build, and maintain an end-to-end patient insights master dashboard integrating recruitment funnel metrics, engagement trends, demographic data, and campaign performance across channels • Develop data storytelling frameworks that translate complex analyses into clear narratives for executives, clinical teams, and operational stakeholders • Apply media mix modeling, attribution analysis, and response optimization to guide decisions in outreach and patient support initiatives • Perform data harmonization and integration across multiple internal and external datasets to provide a single source of truth • Generate regular and ad-hoc reports to communicate key insights and actionable recommendations to stakeholders • Help set up and analyze A/B tests • Identify optimization opportunities doing web, customer, and channel analytics • Deliver insights through compelling visualization, dashboards, and presentations that convey impact, trends, and actionable next steps • Simplify complex statistical outputs into business-relevant insights that align with Care Access’s mission of making clinical research accessible to all patients • Leverage healthcare databases to segment and target specific audiences, ensuring personalized and relevant marketing communications • Collaborate with cross-functional teams to develop and execute database-driven marketing campaigns • Collaborate with marketing teams to refine, improve and optimize data pipelines, visualization tools, and automation of reporting workflows • Provide recommendations for continuous improvement of marketing strategies, ensuring alignment with organizational goals • Identify gaps in data capture, reporting, and visualization and champion scalable solutions to fill them • Continuously evolve KPIs to reflect emerging priorities in patient access, inclusivity, and real-world data capture • Be a proactive, collaborative team member who takes full ownership of their work, moves with a strong sense of urgency, and drives results through partnership and accountability • Work closely with internal teams, including marketing, sales, and IT, to gather and integrate relevant data for analysis • Utilize advanced analytics tools, statistical techniques, and data visualization tools to extract meaningful insights and trends • Stay updated on industry best practices and emerging technologies in marketing analytics Skills • Proven experience in marketing analytics with a focus on healthcare • Strong proficiency in media mix modeling and database marketing • Proficient in statistical analysis tools (e.g., R, Python) and data visualization tools (e.g., Power BI, Tableau) • Capability to adapt to evolving industry trends and changes in data analytics technologies • Excellent communication and presentation skills, with the ability to translate complex analytical findings into actionable insights • Bachelor's degree in marketing, Business, Statistics, or related field; advanced degree preferred • At least 5 years of experience in a data role Benefits • Paid Time Off (PTO) and Company Paid Holidays • 100% Employer paid medical, dental, and vision insurance plan options • Health Savings Account and Flexible Spending Accounts • Bi-weekly HSA employer contribution • Company paid Short-Term Disability and Long-Term Disability • 401(k) Retirement Plan, with Company Match Company Overview • Care Access helps people learn more about their health and participate in clinical research to help find new medicines and cures. It was founded in 2015, and is headquartered in Boston, Massachusetts, USA, with a workforce of 501-1000 employees. Its website is Apply tot his job