[Remote] CRO Specialist [REMOTE - US]

Note: The job is a remote job and is open to candidates in USA. Theo is a fast-growing performance media agency headquartered in Portland, Oregon. They are seeking a CRO Specialist to analyze and optimize website performance through data-driven strategies, ensuring client success by improving conversion rates and user experience. Responsibilities • Develop and implement data-driven conversion rate optimization strategies to improve website performance and increase CVRs • Monitor and analyze website and digital campaign performance using web analytics tools and dashboards • Conduct qualitative and quantitative research identify user behavior, friction points, and other areas of improvement • Build and execute A/B and multivariate tests to optimize website experiences, user flows and conversion funnels • Collaborate with cross-functional teams to implement optimizations strategies, such as marketing, design, and development • Provide actionable insights based on client and industry data to drive continuous improvement in business KPIs • Stay up-to-date with industry trends, best practices, and emerging technologies in CRO • Monitor impact of optimization efforts on KPIs, generate reports, and present findings to stakeholders that clearly outline test outcomes, impact, and next steps Skills • Bachelor's degree or comparable work experience • 1-2 years of experience in CRO or similar role • In-depth knowledge of web analytics tools (ex: Google Analytics and Hotjar) and hands-on experience with experimentation tools and platforms (ex: Optimizely, VWO etc.) • Proficiency in A/B testing and optimization techniques and a strong understanding of conversion funnels, user journeys, and how they impact marketing performance • Excellent analytical and problem-solving skills • Strong written and verbal communication skills • Detail-oriented with an excellent track record for accuracy • Ability to manage multiple tasks and meet deadlines • Ability to work independently and collaboratively in a team environment • Email CRO and testing a plus Benefits • Healthcare, Dental & Vision Insurance, Theo covers 75% • Matching 401K - 100% up to 4% • Unlimited PTO • Maternity/Paternity benefits • Remote work support • Complementary supplemental insurance • Unlimited volunteer time • Charity matching Company Overview • Theo Agency is a digital marketing and advertising agency, assisting brands with full-funnel marketing activations. It was founded in 2019, and is headquartered in Portland, Oregon, USA, with a workforce of 11-50 employees. Its website is Apply tot his job

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