Need Marketing Specialist, Social Media - TrainingPeaks in Louisville, CO
Job title: Marketing Specialist, Social Media - TrainingPeaks
Company: Peaksware
Job description: We are musicians, athletes, coaches and teachers who truly believe in our mission to help people achieve their best. Our software platforms connect performers, instructors and creators enabling them to publish, teach and train using the principles of deliberate practice.
You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music.
We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.
General Summary
As a Marketing Specialist, Social Media, you will be responsible for implementing and driving our social media and advocacy strategies. You will be equal parts storyteller, copywriter, and producer. Your mission is to grow our reach, engage our audience, and spread our message leveraging all social media platforms.
You are a continuous learner with a hunger for knowledge. You approach challenges as opportunities to improve. You value team members? input from all levels and you actively seek ways to support your colleagues.
You will sit directly with the Acquisition Marketing team, work in close collaboration with the Customer Service and Creative teams, and report to the Manager, Content.
Core Functions
Work closely with the Manager of Content, Social Media Manager, Content Strategists, and marketing team leads to implement our social media and advocacy strategies.
Coordinate and share blog articles, training resources, specific campaign content, and partner content across all of our social media channels.
Collaborate with the Creative team to create compelling visuals, audio, etc. for all posts.
Track and analyze social media and advocacy analytics and utilize the data to gain insights and positively affect future outcomes.
Monitor all social channels and groups and respond appropriately to customer feedback.
Identify opportunities to engage with potential customers around training and racing.
Engage with influencers and partners to help grow and maintain relationships.
Stay up-to-date on social media trends and best practices.
Actively seek out opportunities to create (video) content with existing customers and influencers. Work closely with other members of the marketing team to bring these to life.
The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Requirements
Minimum 1-2 years of social media marketing experience.
Experience using major social media platforms in a business setting.
Experience with brand advocacy programs.
Excellent writing, editing, and communication skills.
Positive attitude and customer oriented.
Passion for endurance sports.
Degrees are not required and we value all forms of continued education including traditional four-year degrees, post-graduate degrees, associates degrees, bootcamps, online training, professional certifications, self-teaching and more.
Desired Qualifications
Familiarity with social media management tools (Later, etc.)
Customer service experience.
Experience using Google Analytics and other social media analysis tools.
Experience using TrainingPeaks? products and services.
Don't meet every single requirement? Don't worry. We still want to hear from you and encourage you to apply.
Benefits
Compensation
Peaksware/TrainingPeaks is committed to fair and equitable compensation practices. The salary range for this role in Colorado is $48,548 - $80,914. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, and certifications.
This role is eligible for variable compensation including bonus.
Benefits and Perks
Health
100% company-paid Medical for employees with buy-up options
Dental
Vision
Health Savings Account
Flexible Spending Account
Dependent Care Flexible Spending Account
Paid Parental Leave
Teladoc
Employee Assistance Program (EAP)
Additional coverage options such as accident and critical illness insurance and hospital indemnity
Disability and Life
Company-paid Short Term Disability
Company-paid Long Term Disability
Company-paid Basic Life Insurance and AD&D
Employee-paid Supplemental Life Insurance for Employee, Spouse, and/or Child
Additional
401(K)
401(K) Matching
Pet Insurance
9 paid holidays annually and unlimited Flexible Time Off (FTO)
Free TrainingPeaks, TrainHeroic, MakeMusic accounts, and Alfred Music product
Access to the Performance and Recovery Center (PARC), our on-site fitness facility
Employee only access to on-site locker rooms and showers
Employee only access to secure, indoor bike storage
Access to our onsite Music Studio
An assortment of ?grab'n go? fruit and snacks as well as on tap cold brew, kombucha, and beer.
Beautiful onsite cafe that includes indoor and outdoor seating and lounge areas.
Access to e-bikes available exclusively to Peaksware employees
Significant investment in resources for employee growth and development
Corporate discounts on select gym memberships and top brand gear
Flexible work schedule in a culture of trust
Please contact if you require a reasonable accommodation to review our website or to apply online.
Work Environment
This job operates in a professional office environment that is well-lighted, heated, and/or air-conditioned with adequate ventilation and a noise level that is usually moderate. This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets.
All employees must comply with all safety policies, practices and procedures. Report all unsafe activities to your manager and/or Human Resources.
Physical Demands
While performing the duties of this job, the employee is regularly required to sit and move about the facility; use hands to handle, or feel; talk by expressing ideas by means of the spoken word; and hear by perceiving the nature of sounds. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
To view the Peaksware Privacy Policy, click . By submitting an application, you acknowledge and agree to the Peaksware Privacy Policy.
Expected salary: $48548 - 80914 per year
Location: Louisville, CO
Apply Now
Company: Peaksware
Job description: We are musicians, athletes, coaches and teachers who truly believe in our mission to help people achieve their best. Our software platforms connect performers, instructors and creators enabling them to publish, teach and train using the principles of deliberate practice.
You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music.
We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.
General Summary
As a Marketing Specialist, Social Media, you will be responsible for implementing and driving our social media and advocacy strategies. You will be equal parts storyteller, copywriter, and producer. Your mission is to grow our reach, engage our audience, and spread our message leveraging all social media platforms.
You are a continuous learner with a hunger for knowledge. You approach challenges as opportunities to improve. You value team members? input from all levels and you actively seek ways to support your colleagues.
You will sit directly with the Acquisition Marketing team, work in close collaboration with the Customer Service and Creative teams, and report to the Manager, Content.
Core Functions
Work closely with the Manager of Content, Social Media Manager, Content Strategists, and marketing team leads to implement our social media and advocacy strategies.
Coordinate and share blog articles, training resources, specific campaign content, and partner content across all of our social media channels.
Collaborate with the Creative team to create compelling visuals, audio, etc. for all posts.
Track and analyze social media and advocacy analytics and utilize the data to gain insights and positively affect future outcomes.
Monitor all social channels and groups and respond appropriately to customer feedback.
Identify opportunities to engage with potential customers around training and racing.
Engage with influencers and partners to help grow and maintain relationships.
Stay up-to-date on social media trends and best practices.
Actively seek out opportunities to create (video) content with existing customers and influencers. Work closely with other members of the marketing team to bring these to life.
The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Requirements
Minimum 1-2 years of social media marketing experience.
Experience using major social media platforms in a business setting.
Experience with brand advocacy programs.
Excellent writing, editing, and communication skills.
Positive attitude and customer oriented.
Passion for endurance sports.
Degrees are not required and we value all forms of continued education including traditional four-year degrees, post-graduate degrees, associates degrees, bootcamps, online training, professional certifications, self-teaching and more.
Desired Qualifications
Familiarity with social media management tools (Later, etc.)
Customer service experience.
Experience using Google Analytics and other social media analysis tools.
Experience using TrainingPeaks? products and services.
Don't meet every single requirement? Don't worry. We still want to hear from you and encourage you to apply.
Benefits
Compensation
Peaksware/TrainingPeaks is committed to fair and equitable compensation practices. The salary range for this role in Colorado is $48,548 - $80,914. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, and certifications.
This role is eligible for variable compensation including bonus.
Benefits and Perks
Health
100% company-paid Medical for employees with buy-up options
Dental
Vision
Health Savings Account
Flexible Spending Account
Dependent Care Flexible Spending Account
Paid Parental Leave
Teladoc
Employee Assistance Program (EAP)
Additional coverage options such as accident and critical illness insurance and hospital indemnity
Disability and Life
Company-paid Short Term Disability
Company-paid Long Term Disability
Company-paid Basic Life Insurance and AD&D
Employee-paid Supplemental Life Insurance for Employee, Spouse, and/or Child
Additional
401(K)
401(K) Matching
Pet Insurance
9 paid holidays annually and unlimited Flexible Time Off (FTO)
Free TrainingPeaks, TrainHeroic, MakeMusic accounts, and Alfred Music product
Access to the Performance and Recovery Center (PARC), our on-site fitness facility
Employee only access to on-site locker rooms and showers
Employee only access to secure, indoor bike storage
Access to our onsite Music Studio
An assortment of ?grab'n go? fruit and snacks as well as on tap cold brew, kombucha, and beer.
Beautiful onsite cafe that includes indoor and outdoor seating and lounge areas.
Access to e-bikes available exclusively to Peaksware employees
Significant investment in resources for employee growth and development
Corporate discounts on select gym memberships and top brand gear
Flexible work schedule in a culture of trust
Please contact if you require a reasonable accommodation to review our website or to apply online.
Work Environment
This job operates in a professional office environment that is well-lighted, heated, and/or air-conditioned with adequate ventilation and a noise level that is usually moderate. This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets.
All employees must comply with all safety policies, practices and procedures. Report all unsafe activities to your manager and/or Human Resources.
Physical Demands
While performing the duties of this job, the employee is regularly required to sit and move about the facility; use hands to handle, or feel; talk by expressing ideas by means of the spoken word; and hear by perceiving the nature of sounds. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
To view the Peaksware Privacy Policy, click . By submitting an application, you acknowledge and agree to the Peaksware Privacy Policy.
Expected salary: $48548 - 80914 per year
Location: Louisville, CO
Apply Now