Marketing Operations Specialist
FacilityOS is redefining how organizations manage facilities and operations by unifying workflows, data, and automation into one intelligent platform. The Marketing Operations Specialist will manage and optimize the marketing technology stack, ensuring seamless integration and execution of marketing campaigns to support the company's growth.ResponsibilitiesSupport the implementation, integration, and ongoing optimization of our marketing technology stackHelp connect systems such as HubSpot (experience helpful but not required), Salesforce, Zapier, Qualified AI Chatbot, ZoomInfo, and Salesloft to enable smooth data flow and automationMaintain data hygiene, field mappings, and system configurations to support reporting and executionAssist in building and executing marketing campaigns across email, events, and digital programsCreate and maintain automations, forms, workflows, and triggers that improve efficiency and scalabilityPartner with demand generation to ensure campaigns are set up correctly and perform as expectedHelp track and report on marketing performance, attribution, and pipeline contributionSupport the development of dashboards and reports that provide visibility into funnel performanceWork closely with marketing and sales leadership to ensure data accuracy and trust in reportingDocument marketing processes, system usage, and best practicesIdentify opportunities to streamline workflows and reduce manual effort through technologyAct as a problem solver when systems or processes break downCollaborate with Sales and Revenue Operations to ensure alignment between marketing and sales systemsAssist with lead routing, lifecycle management, and campaign attribution in SalesforceSupport the marketing team with tools like Canva to enable efficient creation of campaign assetsHelp ensure assets and campaigns are consistently deployed across channelsStay curious and proactive about learning new marketing technologies and best practicesTest and evaluate new tools, features, or integrations that can improve performance or efficiencyStay on the forefront of emerging AI-enabled marketing technology trends, and suggest new technologies to adopt to help the business scale efficientlyBe part of implementing and learning new technologiesSkillsA demonstrated love for applying technology to marketing problemsStrong ability and desire to learn new tools, platforms, and systems1–3+ years of experience in marketing operations, marketing technology, or a related role (or equivalent hands-on experience)Familiarity with B2B marketing concepts such as campaigns, funnels, and attributionExperience with tools such as Salesforce, HubSpot, Zapier, ZoomInfo, Salesloft, or similar platforms (helpful but not required)Strong attention to detail and comfort working with dataClear communication skills and the ability to collaborate cross-functionallyComfort working in a fast-paced, evolving environmentA Bachelor's degree in marketing, business, computer science, information systems, or equivalent experienceExperience with tools such as Salesforce, HubSpot, Zapier, ZoomInfo, Salesloft, or similar platforms (helpful but not required)BenefitsCompetitive compensation and benefits.Company OverviewFacilityOS is a global leader in facility, asset, and visitor management. It was founded in 2013, and is headquartered in Toronto, Ontario, CAN, with a workforce of 51-200 employees. Its website is https://ilobby.com.
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