Marketing Operations Manager - Production Software (f/m/d) (Cobham, GB, KT11 1HY)

Summary Job title: Marketing Operations Manager – Production Software (f/m/d) Requisition: 2783 Location: EMEA (remote) Short description: We are looking for a Marketing Operations Manager – Production Software (f/m/d) to join our remote EMEA team. In this role, you will take ownership of our marketing operations landscape, shaping scalable processes, systems, and data frameworks that enable effective, data-driven marketing across the division. You will act as the technical backbone of marketing, managing CRM systems, ensuring data quality and integrations, and building dashboards and reporting frameworks to track performance and KPIs aligned with senior leadership. At the same time, you will define and optimize processes within the marketing ecosystem, working closely with creative and regional marketing teams to ensure smooth execution. We are looking for someone who is hands-on, proactive, and enjoys building structures. You thrive in dynamic environments, bring a strong analytical mindset, and collaborate effectively across functions to continuously improve how marketing operates and scales. Job Responsibilities Own and manage the marketing CRM ecosystem, ensuring data quality, compliance, governance, and alignment with sales processes. Oversee and optimize the marketing technology stack (automation, analytics, campaign tools), ensuring integration, scalability, and performance. Define and manage lead management processes, including scoring, routing, and lifecycle stages, in close alignment with sales operations. Develop and maintain dashboards and reporting frameworks, providing insights on campaign performance, pipeline, and ROI. Standardize and support campaign execution processes, including automation workflows, tracking, and segmentation. Enable regional marketing teams with tools, templates, and operational support for campaigns, events, and local initiatives. Act as the main point of contact for marketing operations topics across the division. Qualifications Bachelor’s degree in marketing, business administration, data analytics, or a related field. 5+ years of experience in Marketing Operations, Revenue Operations, or a similar role Strong experience with CRM systems (e.g. Salesforce/Pardot) and marketing automation platforms Deep understanding of marketing technology stacks, integrations, and data flows Strong experience with reporting, analytics, and performance tracking Knowledge of lead management processes and B2B marketing funnels Analytical, structured, and process-oriented mindset with strong attention to detail Ability to collaborate cross-functionally in a global, matrix organisation Fluent English (B1) Nice to have: Experience in B2B, software, or industrial environments Experience supporting regional or field marketing teams If you’d like to share more, feel free to include a short cover letter outlining your relevant experience and how you approach marketing operations in a global organisation. What we offer A role with real ownership where you can build, shape, and evolve marketing operations: defining structures, improving processes, and making a visible impact across the organisation A connected and supportive team culture that values open communication, strong relationships, and creating opportunities to meet, collaborate, and celebrate successes together A dynamic, cross-functional environment where you will work with diverse teams across regions, marketing disciplines, and departments, gaining broad exposure and driving collaboration beyond silos At Hexagon Manufacturing Intelligence, we believe that diverse teams drive innovation and excellence. We are committed to creating an inclusive environment where everyone, regardless of background, identity, or personal characteristics, can thrive and contribute to our shared success. We welcome applicants of all genders, ages, ethnicities, abilities, and experiences.