Marketing Manager, Grand Central Publishing
SUMMARY:
Grand Central Publishing, a division of Hachette Book Group, seeks a Marketing Manager to join our team.
This role will have the opportunity to lead title marketing campaigns, with a specific focus on frontlist fiction (mystery/suspense, book club fiction, romantasy, literary fiction) and nonfiction (memoir, history, science, music, politics). Reporting to the Director of Marketing, this is an exciting opportunity for an engaged, detail-oriented, and enthusiastic marketer to join a collaborative team.
This is a NYC based role. HBG's current hybrid model is 3 days in-office, 2 days working from home.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
• Create and lead innovative title-marketing campaigns based on market data and consumer trends to drive awareness, engagement, and sales
• Develop social media and influencer strategies for individual titles as well as author brands designed to drive engagement and increase readership
• Work closely with publishing, editorial, sales, publicity and the larger marketing department to implement cohesive promotions and communicate updates and takeaways
• Communicate directly with authors and agents from pre-publication through on-sale.
• Actively participates in internal meetings, as well as be able to lead meetings with authors, agents, and other internal stakeholders.
• Maintain awareness of the adult book market and publishing industry and suggest new ways to connect titles to consumer, influencers, and booksellers
• Contribute to the imprint social media, website, and newsletter channels as needed
Apply Now
Apply Now
Grand Central Publishing, a division of Hachette Book Group, seeks a Marketing Manager to join our team.
This role will have the opportunity to lead title marketing campaigns, with a specific focus on frontlist fiction (mystery/suspense, book club fiction, romantasy, literary fiction) and nonfiction (memoir, history, science, music, politics). Reporting to the Director of Marketing, this is an exciting opportunity for an engaged, detail-oriented, and enthusiastic marketer to join a collaborative team.
This is a NYC based role. HBG's current hybrid model is 3 days in-office, 2 days working from home.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
• Create and lead innovative title-marketing campaigns based on market data and consumer trends to drive awareness, engagement, and sales
• Develop social media and influencer strategies for individual titles as well as author brands designed to drive engagement and increase readership
• Work closely with publishing, editorial, sales, publicity and the larger marketing department to implement cohesive promotions and communicate updates and takeaways
• Communicate directly with authors and agents from pre-publication through on-sale.
• Actively participates in internal meetings, as well as be able to lead meetings with authors, agents, and other internal stakeholders.
• Maintain awareness of the adult book market and publishing industry and suggest new ways to connect titles to consumer, influencers, and booksellers
• Contribute to the imprint social media, website, and newsletter channels as needed
Apply Now
Apply Now