Manager, Field Marketing – Events

Job Description: • Support end-to-end event execution — from venue selection and logistics to onsite management and post-event wrap-up • Support the planning and execution of marketing initiatives in collaboration with the events and sales teams to maximize engagement and impact around key industry events • Assist in the execution of key industry tentpole events and sponsorship activations across the advertising and marketing ecosystem • Provide exceptional white-glove client service to Activation’s customers and prospects, serving as a key point of contact throughout the event planning cycle • Conceptualize, plan, and execute exclusive hospitality experiences that support industry events, ensuring programs are delivered on schedule, within budget, and with excellent attention to detail • Support the Activation customer and prospect experience across major events from initial outreach through onsite engagement • Manage external relationships (vendors, venues, agencies, and media partners) to ensure seamless execution and maximum value from event investments • Partner with internal marketing, sales, and operations teams to ensure event activations align with broader marketing and revenue objectives • Track program performance against defined metrics and support post-event analysis to measure success and return on investment in partnership with marketing operations • Maintain and update the annual industry event calendar and event roadmap • Create, maintain, and reconcile detailed event budgets from initial forecast through final actuals • Review, process, and code vendor invoices accurately and in a timely manner in coordination with Finance • Ensure all vendor contracts, SOWs, and W-9s are submitted and approved prior to invoice processing Requirements: • BA/BS degree with 5+ years of event or field marketing experience, preferably within the advertising, media, or adtech industry • Strong understanding of advertising industry conferences, sponsorships, and brand activations that support marketing and sales initiatives • Exemplary communication skills with the ability to collaborate effectively across internal teams and external partners • Highly detail-oriented and organized, with the ability to manage timelines and meet deadlines in a fast-paced environment • Experience managing multiple event and marketing programs simultaneously • Strong written and verbal communication skills; experience supporting thought leadership opportunities and event programming at industry events is a plus • A positive mindset with an enthusiastic and proactive spirit • Willingness to travel as needed to support event execution Benefits: • Unlimited PTO • Excellent medical, dental, and vision coverage • Employee Equity • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!