**Job Title:**

Unlock Growth: Lead DTC Facebook & Google Ads Expert

Remote Full-time
**Job Description:**


Role Snapshot:

Position: Lead DTC Facebook and Google Ads Expert
Start Date: Immediate openings available
Location: Remote
Compensation: A competitive salary
Company: Workwarp



We're BlueBrands, a fast-growing e-commerce portfolio specializing in innovative solutions. Our leading brand, Pluxy, provides premium epilators and related products. We're seeking a motivated Paid Media Specialist to join our team and drive performance and scale our brands through data-driven strategies and direct response marketing.


About the Role:
As a Lead DTC Facebook and Google Ads Expert, you'll be responsible for developing, implementing, and optimizing paid advertising campaigns across various digital platforms to maximize ROI and drive targeted traffic and conversions. You'll excel in a dynamic, high-energy environment that challenges you to be your best and provides opportunities to grow with us.

Responsibilities:

Campaign management: Oversee and manage Google Ads and Facebook ad campaigns to ensure optimal performance
Ad strategy development: Create and implement effective ad strategies, focusing on direct response marketing
Budget management: Manage and allocate ad spend, ensuring at least $150k per month is being effectively utilized
Performance optimization: Continuously analyze and optimize campaigns for better ROI, adjusting targeting, bidding, and creative as needed
A/B testing: Run A/B tests to identify winning creatives, copy, and audiences
Reporting and analysis: Regularly report on campaign performance, providing detailed insights and actionable recommendations
Collaboration: Work closely with the creative team to ensure that ad copy and visuals align with campaign strategies


Requirements:

Excellent English written and verbal communication skills
At least 2+ years of experience working in the DTC company/industry
Extensive experience in managing Google Ads and Facebook campaigns
Strong background in direct response marketing
Proven ability to manage a minimum of $150k in monthly ad spend
Analytical skills to optimize and scale ad performance
Excellent communication and reporting skills
Ability to work remotely and collaborate with a team


What We Offer:

Paid trainings: Continuous learning and development
Flexible working hours
Fully remote
Unlimited PTO
Potential to grow into a Brand Manager


Are You the One We're Looking For?
If you believe you have what it takes, submit your application without delay. We're keen to hear from talented candidates like you.

Apply Now


Apply Now

Apply Now

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