Growth & Revenue Marketing Lead – Insurance Solutions

We are seeking a Growth & Revenue Marketing Lead who owns revenue outcomes, not just marketing activity. This role is responsible for creating and executing growth strategies, campaigns, and funnels that generate qualified leads, new clients, and increased sales across our insurance offerings. This is not a brand-only or content-only role. We are looking for someone who can design campaigns, launch quickly, and drive measurable revenue growth. About HDA Insurance & Our Focus HDA Insurance provides modern, comprehensive financial and insurance solutions designed to help individuals and families build financial security, long-term stability, and legacy. Our core focus includes: Indexed Universal Life (IUL) strategies Retirement income planning Annuities Financial security & legacy planning We also offer a broad range of complementary and emerging insurance solutions, including: Pet insurance Renters insurance Deductible gap insurance Personal umbrella insurance Auto insurance Additional personal and specialty insurance products New and innovative insurance solutions as the market evolves The right candidate understands how to position multiple solutions within a value-based ecosystem, not sell one product in isolation. Primary Objective: Revenue & Client Growth Success in this role is defined by new clients, increased sales, and revenue growth. Key Expectations Develop and launch revenue-generating marketing strategies and campaigns Generate qualified insurance leads that convert into clients Support increased policy sales across multiple product lines Optimize funnels, messaging, and campaigns to improve conversion Build repeatable systems for ongoing lead flow and revenue growth This role carries direct responsibility for strategy and execution tied to revenue outcomes. Core Responsibilities Own the growth and revenue marketing strategy for HDA Insurance Design and execute campaigns to generate leads and clients Build and optimize funnels, landing pages, and conversion paths Develop messaging that clearly communicates financial value and protection Support marketing for both core financial solutions and ancillary insurance products Coordinate organic and paid growth initiatives Track performance, conversion metrics, and revenue impact Paid advertising platforms (Meta, Google, etc.) Analytics and reporting tools Ownership & Accountability This role carries ownership over revenue-driving strategy and execution. Collaboration with internal sales/licensed agents is expected, but accountability for growth outcomes sits with this role. Qualifications 3+ years of experience driving revenue and lead generation for insurance, financial services, or regulated products Demonstrated ability to generate leads and sales, not just awareness Strong understanding of funnels, conversion, and client acquisition Experience working with value-based, trust-driven offers (financial or insurance-related) Ability to execute quickly and manage multiple campaigns simultaneously Comfortable being accountable to revenue and growth targets Apply tot his job