Freelance Creative – Social Video + Graphic Design

Remote Full-time
Please submit your resume and portfolio to [email protected]

Engagement Details
• Type: 1099 contractor, 90-day project with potential to extend
• Start: March 2025
• Commitment: ~20 hours/week
• Rate: $50-90/hour depending on experience
• Location: Richmond, VA (hybrid – attend store/production shoots in Scott's Addition)

About the Role We're a small but mighty marketing team – two freelancers and one of the owners – supporting a 40-year-old local ice cream company as we scale our first-ever loyalty program and grow our presence across Richmond and Hampton Roads. We need a hands-on creative who blends strong graphic design with social video skills to help us execute campaigns across email, social, and in-store channels.

This is an execution-first role. You'll receive creative briefs, deliver publish-ready assets, and help us elevate quality while increasing speed. This isn't community management or strategy development, but we absolutely welcome collaboration and fresh ideas that make our work better.

Must-Have Skills (2-3+ years experience)
• Graphic design: Email headers, Instagram posts, promotional signage
• Video editing: Reels, short-form social content, lightweight editing
• Platform fluency: Instagram trends, best practices, content formats
• Design tools: Canva, Adobe Suite, CapCut
• AI-assisted workflows: Comfortable using Claude, Canva AI, etc. to accelerate production (human judgment required for final outputs)

What You'll Own
• Instagram creative (static posts + Reels)
• Email visual assets (built in Paytronix)
• In-store promotional signage
• Light website promo updates
• On-location content capture at stores/production facility
• Iterating on consolidated feedback
• Delivering final, publish-ready files

What You Won't Own
• Community management (handled internally)
• Social posting/scheduling
• Strategy or messaging decisions
• Channel prioritization

Working Style
• Weekly creative briefings (shifting to bi-weekly as we build rhythm)
• Attend 2-3 team meetings/week during core hours (M-F, 9am-3pm)
• Creative work completed on your schedule as long as deadlines are met
• Consolidated feedback loops – we'll streamline revisions to keep things moving

AI is a production accelerator in this role. We expect you to use tools like Claude, Canva AI, and other platforms to speed up concepting, layout variations, and execution. Final work should reflect strong brand fluency and human creative judgment.

Hiring range for this role is $50-$90 based on experience.

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