EverCommerce - Director of Events Marketing, (Remote, US)
Director of Events Marketing, EverCommerce, Remote, US
At EverCommerce [Nasdaq: EVCM], we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 685,000+ customers. As a leading service commerce platform, our modern digital and mobile applications create predictable, informed, and convenient experiences... between customers and their service professionals in the areas of Home & Field Services, Health Services, and Fitness & Wellness industries.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://careers.evercommerce.com/us/en
We are seeking a Director of Events Marketing who will play a key role in building and executing strategic event & tradeshow planning for our suite of service commerce solutions in three growing industries. In this role, you will serve as the corporate strategy leader for our events marketing strategies, and lead the teams responsible for successful attendance at 200+ events per calendar year.
In this role, you will be accountable for the strategic planning and management of our multi-industry, densely scheduled tradeshow and events calendar that includes events ranging in scope, size, scale, budget, location and industry. Your objective is to grow customer acquisition, build brand awareness, nurture partner relationships, and capitalize on customer engagement opportunities for EverCommerce and its brands. Youll work closely and collaboratively with the Marketing, Business Development, Brand & Communications, Sales teams, and company leadership to understand the needs and goals of each event. Youll be responsible for setting budget allocations and event goals, maintaining budgets, tracking performance and ROI, and making sure all events are successful and seamlessly executed.
Responsibilities:
Establish, organize and optimize the annual event calendar for all EverCommerce solutions
Collaborate with the SVP of Global Demand Marketing, VP of Business Development, and the Marketing Leaders to determine the best industry events and tradeshows for EverCommerce solutions to be represented on an annual and quarterly basis
Research and identify new event growth opportunities where EverCommerce brands could drive new customer acquisition or partnerships
Identify and negotiate various sponsorship opportunities with industry partners and develop opportunities for breakouts, speaking engagements, and thought leadership opportunities
Manage the marketing strategies around each event to help drive attendance, set meetings, generate product demos, and follow-up with prospective customers
Coordinate with marketing teams to ensure the successful deployment of event support assets, including: email campaigns, company overview and sales sheets, landing pages, promotional campaign creation, printed advertisements, booth material design, and social media execution
Manage a team of event marketers, vendors and contractors who support the successful execution of all show logistics
Collaborate with sales leadership to ensure maximum ROI from show leads and prospects
Track and report on the success of your pre, during, and post marketing strategies with the ability to align specific marketing tactics to measured outcomes
Provide tradeshow performance data on a proactive basis to key functional leaders and business stakeholders
Skills and Experience needed for success in this role:
Bachelors degree with a concentration in marketing, business management, or related field/experience
7+ years of event/tradeshow planning experience
Interest in the booming technology and SaaS space
Confident in guiding the strategy and teams that support 200+ events per calendar year
Excellent attention to detail and organization skills
Experience with hotel and vendor contract negotiation
Ability to multi-task and prioritize multiple projects at the same time
Strong communicator, strategic planner, and problem solver
Where: Travel required 25-30% to attend some of our larger events or tradeshows
The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States if youre close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.
Benefits And Perks
Flexibility to work where/how you want within your country of employment in-office, remote, or hybrid
Continued investment in your professional development through Udemy
Robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program
Student Loan Repayment Program
Compensation: EverCommerce is committed to equal pay and transparency. The annual base salary range for this position is $110,000 $120,000 USD Per Year, plus Bonus. Please note that the salary range information provided is a general guideline and combines all of the distinct labor markets within the US. EverCommerce considers factors such as (but not limited to) scope and responsibilities of the position, candidates work experience, candidates work location, education/training, key skills, internal peer equity, external market data, as well as, market and business considerations when making compensation decisions.
EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience
Apply Now
At EverCommerce [Nasdaq: EVCM], we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 685,000+ customers. As a leading service commerce platform, our modern digital and mobile applications create predictable, informed, and convenient experiences... between customers and their service professionals in the areas of Home & Field Services, Health Services, and Fitness & Wellness industries.
We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://careers.evercommerce.com/us/en
We are seeking a Director of Events Marketing who will play a key role in building and executing strategic event & tradeshow planning for our suite of service commerce solutions in three growing industries. In this role, you will serve as the corporate strategy leader for our events marketing strategies, and lead the teams responsible for successful attendance at 200+ events per calendar year.
In this role, you will be accountable for the strategic planning and management of our multi-industry, densely scheduled tradeshow and events calendar that includes events ranging in scope, size, scale, budget, location and industry. Your objective is to grow customer acquisition, build brand awareness, nurture partner relationships, and capitalize on customer engagement opportunities for EverCommerce and its brands. Youll work closely and collaboratively with the Marketing, Business Development, Brand & Communications, Sales teams, and company leadership to understand the needs and goals of each event. Youll be responsible for setting budget allocations and event goals, maintaining budgets, tracking performance and ROI, and making sure all events are successful and seamlessly executed.
Responsibilities:
Establish, organize and optimize the annual event calendar for all EverCommerce solutions
Collaborate with the SVP of Global Demand Marketing, VP of Business Development, and the Marketing Leaders to determine the best industry events and tradeshows for EverCommerce solutions to be represented on an annual and quarterly basis
Research and identify new event growth opportunities where EverCommerce brands could drive new customer acquisition or partnerships
Identify and negotiate various sponsorship opportunities with industry partners and develop opportunities for breakouts, speaking engagements, and thought leadership opportunities
Manage the marketing strategies around each event to help drive attendance, set meetings, generate product demos, and follow-up with prospective customers
Coordinate with marketing teams to ensure the successful deployment of event support assets, including: email campaigns, company overview and sales sheets, landing pages, promotional campaign creation, printed advertisements, booth material design, and social media execution
Manage a team of event marketers, vendors and contractors who support the successful execution of all show logistics
Collaborate with sales leadership to ensure maximum ROI from show leads and prospects
Track and report on the success of your pre, during, and post marketing strategies with the ability to align specific marketing tactics to measured outcomes
Provide tradeshow performance data on a proactive basis to key functional leaders and business stakeholders
Skills and Experience needed for success in this role:
Bachelors degree with a concentration in marketing, business management, or related field/experience
7+ years of event/tradeshow planning experience
Interest in the booming technology and SaaS space
Confident in guiding the strategy and teams that support 200+ events per calendar year
Excellent attention to detail and organization skills
Experience with hotel and vendor contract negotiation
Ability to multi-task and prioritize multiple projects at the same time
Strong communicator, strategic planner, and problem solver
Where: Travel required 25-30% to attend some of our larger events or tradeshows
The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States if youre close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.
Benefits And Perks
Flexibility to work where/how you want within your country of employment in-office, remote, or hybrid
Continued investment in your professional development through Udemy
Robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program
Student Loan Repayment Program
Compensation: EverCommerce is committed to equal pay and transparency. The annual base salary range for this position is $110,000 $120,000 USD Per Year, plus Bonus. Please note that the salary range information provided is a general guideline and combines all of the distinct labor markets within the US. EverCommerce considers factors such as (but not limited to) scope and responsibilities of the position, candidates work experience, candidates work location, education/training, key skills, internal peer equity, external market data, as well as, market and business considerations when making compensation decisions.
EverCommerce is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience
Apply Now