European Brand Manager - PPE

Work Flexibility: RemoteEuropean Brand Manager – PPE Location: Flexible across Europe (preferred - Netherlands, France, Germany, Italy, Spain, UK)About the RoleWe are looking for a strategic, commercially minded European Brand Manager to lead the PPE portfolio within our Orthopaedic Instruments division.PPE: Personal protection equipment | StrykerYou will operate as the pan-European brand expert, shaping strategy, driving portfolio growth, and leading a critical market assessment to unlock new opportunities, including future category expansion.You will work across countries, functions, and senior stakeholders to define the direction of the portfolio and ensure strong execution across Europe.What You Will DoStrategy & GrowthDefine and lead the European brand strategy aligned with global directionDeliver annual and long-range plans to drive growth, profitability, and market shareLead a strategic market assessment to identify future expansion opportunities and support upcoming product launchesBuild and execute a 3–5 year portfolio roadmapExecution & Commercial ImpactDevelop scalable marketing campaigns, tools, and assets for local market activationDrive product lifecycle management (launches, optimization, phase-out)Partner with country leadership to forecast demand and align with supply chainMonitor performance and define data-driven actions to improve resultsStakeholder & Market EngagementAct as the central point of contact for local marketing and sales teams across EuropeBuild strong relationships with key opinion leaders (KOLs) and customersCollaborate cross-functionally (Marketing, Sales, Supply Chain, Education, R&D)Education & Customer ExperienceShape and deliver European customer engagement initiatives (events, congresses, hands-on programs)Partner with the Education team to define and implement training strategiesDrive internal and external brand awareness and value perceptionPortfolio DevelopmentContribute to new product development, line extensions, and M&A initiativesSupport the evolution of the portfolio in lineWhat You BringExperience & Background8+ years of professional experience5+ years in medical devices, marketing, or commercial rolesExperience working across multiple European marketsBachelor’s degree required; MBA is a plusSkills & CapabilitiesStrong strategic thinking combined with hands-on executionHighly analytical and data-drivenExcellent communication and stakeholder management skillsAbility to influence and lead without direct authorityComfortable operating in a complex, evolving environmentStrong project management skills with ability to manage multiple prioritiesOther RequirementsFluent in English (additional European languages are a plus)Willingness to travel across Europe (~40%)Why This RoleHigh visibility role with direct impact on business growth in EuropeOpportunity to shape strategy and influence future portfolio directionWork in a fast-evolving environment with strong cross-functional exposureBe part of a team with ambitious growth objectives and high expectationsAdditional InformationCompetitive salary and bonus package aligned with experience and locationFlexible working location within EuropeTravel Percentage: 40%

Apply Now