Digital Marketing Manager – Strategic Ownership
Job Description: • Develop and implement digital marketing strategies aligned with business objectives. • Plan and execute marketing campaigns across SEO, PPC, and email. • Optimise website performance through content strategy and keyword research. • Create and manage engaging email marketing campaigns to nurture and convert leads. • Analyse campaign performance data and provide recommendations to improve ROI. • Conduct market research and competitor analysis to guide decision-making. • Support bids and tenders with compelling marketing content. • Collaborate with sales, product, and design teams to align marketing with business goals. • Optionally, design and produce marketing collateral such as graphics, brochures, and sales materials. Requirements: • Proven marketing experience, ideally within B2B or technology-driven sectors. • Strong understanding of digital marketing (SEO, PPC, analytics). • Demonstrated ability to deliver campaigns from planning through to execution. • Experience creating or coordinating sales collateral and digital content. • Strong copywriting and communication skills. • Ability to work independently, manage stakeholders, and deliver results. • Desirable: Graphic design ability (Adobe Creative Suite or Canva). • Experience supporting bids and tenders. Benefits: • Flexible work arrangements • Professional development opportunities Apply tot his job