Brand Designer Needed for Trading Podcast & Financial Education Platform
Project Overview
We are launching a new brand called Trading Straw, a platform focused on financial education, trading psychology, and community-driven philanthropy within the trading world.
The core idea behind the name Trading Straw is simple:
You can’t drink an entire glass in one gulp — you must sip knowledge slowly through a straw.
The brand will be built around:
• a trading podcast
• educational content
• community engagement
• charitable initiatives funded by traders
We are looking for a creative designer or branding studio to help us develop the visual identity and website design for this project.
The goal is to create a modern, memorable brand that resonates with traders, investors, and financial audiences.
Scope of Work
The project includes two main deliverables:
1️⃣ Brand Identity & Logo Design
2️⃣ Website Design (landing page + structure)
Part 1 — Logo & Brand Identity
We need a professional logo and brand identity system for Trading Straw.
The design should feel:
• modern
• intelligent
• minimal
• premium
• fintech / trading oriented
The logo should visually represent the concept of learning trading gradually.
Possible conceptual directions:
• a straw interacting with a price chart
• a candle chart integrated into the straw
• liquid flowing through a straw representing knowledge or market data
• minimalist financial symbolism
We are open to creative interpretations.
Logo Deliverables
• Primary logo
• secondary logo variations
• icon version (for social media profile images)
• horizontal and vertical layouts
Color schemes should work well in:
• dark backgrounds
• light backgrounds
• social media environments
Brand Style Guide
We also need a simple brand identity kit, including:
• typography recommendations
• color palette
• icon style
• design guidelines
This will be used for:
• social media posts
• podcast artwork
• website branding
• merchandise
Part 2 — Website Design
We are looking for a modern, high-impact website design that communicates the mission of Trading Straw.
The website will serve as the home base for the community and podcast.
This is primarily a design project, not necessarily development (unless you also offer development services).
Website Goals
The website should:
• introduce the Trading Straw concept
• promote the podcast
• grow the community
• eventually support donations or membership
Website Pages
We expect the designer to create mockups for the following pages:
1. Homepage
Should include:
• hero section with logo and message
• explanation of the Trading Straw concept
• podcast section
• community section
• mission / purpose
2. Podcast Page
Showcase:
• episodes
• featured guests
• audio/video integration
3. About Page
Explain:
• the mission
• why Trading Straw exists
• the philosophy behind learning trading slowly
4. Community Page
Highlight:
• traders participating in the initiative
• community growth
• future educational programs
5. Contact / Join Page
Allow visitors to:
• join mailing list
• submit guest requests
• contact the team
Design Style Inspiration
We want the site to feel similar to:
• modern fintech brands
• trading platforms
• media podcasts
Examples of style direction:
• clean typography
• dark theme option
• minimalist design
• strong hero graphics
Think:
• modern crypto platforms
• trading education brands
• tech startup websites
Deliverables
At the completion of the project we expect:
Branding
• Logo files (SVG, PNG, AI)
• brand style guide
• color palette
• typography system
Website
• full website design mockups
• desktop and mobile versions
• UI components
• Figma or Adobe XD files
Preferred Skills
Candidates should have experience with:
• logo design
• brand identity systems
• UI / UX design
• website design
• fintech or financial brands
Preferred tools:
• Figma
• Adobe Illustrator
• Adobe XD
• Webflow design experience (optional)
Ideal Designer
We are looking for someone who:
• understands startup branding
• can create a memorable logo
• can design a website that feels modern and premium
• has experience with finance or technology brands
Bonus if you have experience with:
• podcast branding
• financial platforms
• fintech startups
Project Timeline
Estimated timeline:
2–4 weeks
Budget
Open to proposals depending on experience.
Estimated range:
$500 – $3,000
When Applying
Please include:
• portfolio of logo design work
• examples of website designs
• experience with fintech brands (if applicable)
• estimated timeline
About the Brand
Trading Straw is built around a simple philosophy:
The best traders don’t rush knowledge — they sip it slowly through the straw.
The brand will focus on:
• trading education
• trader psychology
• community learning
• giving back through charitable initiatives.
Apply tot his job
Apply To this Job
We are launching a new brand called Trading Straw, a platform focused on financial education, trading psychology, and community-driven philanthropy within the trading world.
The core idea behind the name Trading Straw is simple:
You can’t drink an entire glass in one gulp — you must sip knowledge slowly through a straw.
The brand will be built around:
• a trading podcast
• educational content
• community engagement
• charitable initiatives funded by traders
We are looking for a creative designer or branding studio to help us develop the visual identity and website design for this project.
The goal is to create a modern, memorable brand that resonates with traders, investors, and financial audiences.
Scope of Work
The project includes two main deliverables:
1️⃣ Brand Identity & Logo Design
2️⃣ Website Design (landing page + structure)
Part 1 — Logo & Brand Identity
We need a professional logo and brand identity system for Trading Straw.
The design should feel:
• modern
• intelligent
• minimal
• premium
• fintech / trading oriented
The logo should visually represent the concept of learning trading gradually.
Possible conceptual directions:
• a straw interacting with a price chart
• a candle chart integrated into the straw
• liquid flowing through a straw representing knowledge or market data
• minimalist financial symbolism
We are open to creative interpretations.
Logo Deliverables
• Primary logo
• secondary logo variations
• icon version (for social media profile images)
• horizontal and vertical layouts
Color schemes should work well in:
• dark backgrounds
• light backgrounds
• social media environments
Brand Style Guide
We also need a simple brand identity kit, including:
• typography recommendations
• color palette
• icon style
• design guidelines
This will be used for:
• social media posts
• podcast artwork
• website branding
• merchandise
Part 2 — Website Design
We are looking for a modern, high-impact website design that communicates the mission of Trading Straw.
The website will serve as the home base for the community and podcast.
This is primarily a design project, not necessarily development (unless you also offer development services).
Website Goals
The website should:
• introduce the Trading Straw concept
• promote the podcast
• grow the community
• eventually support donations or membership
Website Pages
We expect the designer to create mockups for the following pages:
1. Homepage
Should include:
• hero section with logo and message
• explanation of the Trading Straw concept
• podcast section
• community section
• mission / purpose
2. Podcast Page
Showcase:
• episodes
• featured guests
• audio/video integration
3. About Page
Explain:
• the mission
• why Trading Straw exists
• the philosophy behind learning trading slowly
4. Community Page
Highlight:
• traders participating in the initiative
• community growth
• future educational programs
5. Contact / Join Page
Allow visitors to:
• join mailing list
• submit guest requests
• contact the team
Design Style Inspiration
We want the site to feel similar to:
• modern fintech brands
• trading platforms
• media podcasts
Examples of style direction:
• clean typography
• dark theme option
• minimalist design
• strong hero graphics
Think:
• modern crypto platforms
• trading education brands
• tech startup websites
Deliverables
At the completion of the project we expect:
Branding
• Logo files (SVG, PNG, AI)
• brand style guide
• color palette
• typography system
Website
• full website design mockups
• desktop and mobile versions
• UI components
• Figma or Adobe XD files
Preferred Skills
Candidates should have experience with:
• logo design
• brand identity systems
• UI / UX design
• website design
• fintech or financial brands
Preferred tools:
• Figma
• Adobe Illustrator
• Adobe XD
• Webflow design experience (optional)
Ideal Designer
We are looking for someone who:
• understands startup branding
• can create a memorable logo
• can design a website that feels modern and premium
• has experience with finance or technology brands
Bonus if you have experience with:
• podcast branding
• financial platforms
• fintech startups
Project Timeline
Estimated timeline:
2–4 weeks
Budget
Open to proposals depending on experience.
Estimated range:
$500 – $3,000
When Applying
Please include:
• portfolio of logo design work
• examples of website designs
• experience with fintech brands (if applicable)
• estimated timeline
About the Brand
Trading Straw is built around a simple philosophy:
The best traders don’t rush knowledge — they sip it slowly through the straw.
The brand will focus on:
• trading education
• trader psychology
• community learning
• giving back through charitable initiatives.
Apply tot his job
Apply To this Job