Account Executive, - Hybrid [Remote]
Account Executive, - Hybrid
Are you looking for a career that is fast-paced and where every day is different? Join us at KSHB in Kansas City, Missouri, where Scripps is searching for an experienced media account executive who is eager to develop connections and help power our local economy through creative and effective advertising.
As an experienced account executive, you'll help local businesses realize growth opportunities by exposing them to compelling messaging through customized screen-based advertising solutions. This full array of marketing solutions may include digital platforms like over-the-top (OTT) video, search solutions (SEO/SEM), social media strategies, digital display, and e-mail targeting, as well as broadcast television.
We'll give you the tools you need not only to compete but to excel, through professional development opportunities like our coveted sales training program. You'll enjoy the advantage of Scripps' high-quality news product and the support of an expert team of leaders to help you reach your goals and enjoy uncapped earning potential through our competitive sales compensation plan.
Scripps offers different types of flex work arrangements for many positions. Please ask your recruiter for more information.
A DAY IN THE LIFE:
• You will be selling broadcast television and digital advertising solutions. Digital solutions include over-the-top (OTT) video, search strategies (SEO/SEM), social media marketing, and more. You will sell to local and regional businesses and advertising agencies
• Independently prospect, develop, and maintain new business in the market using the Scripps Sales Process and developing customized solutions
• Travel to the office or hop on Zoom to host a brainstorming session with your team for an upcoming advertising campaign
• Attend a regular call with an existing client to talk about campaign performance and ideas for upcoming promotions
• Use ratings, qualitative, and market trend data to negotiate program ratings and advertising rates with advertising agencies to maximize revenue
• Cultivate new relationships with businesses in the local community by networking, cold calling, and referrals
• Develop and deliver advertising and marketing campaigns and media plans.
• Maintain and grow existing accounts by reworking and optimizing schedules and products as needed, showcasing attribution proof of performance, and providing best-in-class customer service
• Effectively manage a sales funnel within the Customer Relationship Management (CRM) software and achieve key performance indicators and activity levels
• Contribute to the creative development of campaigns through client communication and needs analysis, storyboard and concept creation, and assistance in production aspects
WHAT YOU'LL NEED:
• Bachelor's degree in sales, marketing, or related field preferred
• Minimum of 2 years proven sales success
• Experience in strategic account management, broadcast ratings, and digital execution is a plus
WHAT YOU'LL BRING:
• Knack for relationship building
• Results-driven attitude
• Excellent communication skills
• Strong organizational skills
• Confidence to speak with decision makers
• Valid driver's license and good driving record required (proof of insurance and liability coverage may be required)
• And, if you have broadcast TV experience, that's a plus
WHAT WE'LL OFFER:
• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to s/ucceed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.
Note: Posting is subject to change so please refer to career site for latest availability (SBJ-G337).
Apply Now
Apply Now
Are you looking for a career that is fast-paced and where every day is different? Join us at KSHB in Kansas City, Missouri, where Scripps is searching for an experienced media account executive who is eager to develop connections and help power our local economy through creative and effective advertising.
As an experienced account executive, you'll help local businesses realize growth opportunities by exposing them to compelling messaging through customized screen-based advertising solutions. This full array of marketing solutions may include digital platforms like over-the-top (OTT) video, search solutions (SEO/SEM), social media strategies, digital display, and e-mail targeting, as well as broadcast television.
We'll give you the tools you need not only to compete but to excel, through professional development opportunities like our coveted sales training program. You'll enjoy the advantage of Scripps' high-quality news product and the support of an expert team of leaders to help you reach your goals and enjoy uncapped earning potential through our competitive sales compensation plan.
Scripps offers different types of flex work arrangements for many positions. Please ask your recruiter for more information.
A DAY IN THE LIFE:
• You will be selling broadcast television and digital advertising solutions. Digital solutions include over-the-top (OTT) video, search strategies (SEO/SEM), social media marketing, and more. You will sell to local and regional businesses and advertising agencies
• Independently prospect, develop, and maintain new business in the market using the Scripps Sales Process and developing customized solutions
• Travel to the office or hop on Zoom to host a brainstorming session with your team for an upcoming advertising campaign
• Attend a regular call with an existing client to talk about campaign performance and ideas for upcoming promotions
• Use ratings, qualitative, and market trend data to negotiate program ratings and advertising rates with advertising agencies to maximize revenue
• Cultivate new relationships with businesses in the local community by networking, cold calling, and referrals
• Develop and deliver advertising and marketing campaigns and media plans.
• Maintain and grow existing accounts by reworking and optimizing schedules and products as needed, showcasing attribution proof of performance, and providing best-in-class customer service
• Effectively manage a sales funnel within the Customer Relationship Management (CRM) software and achieve key performance indicators and activity levels
• Contribute to the creative development of campaigns through client communication and needs analysis, storyboard and concept creation, and assistance in production aspects
WHAT YOU'LL NEED:
• Bachelor's degree in sales, marketing, or related field preferred
• Minimum of 2 years proven sales success
• Experience in strategic account management, broadcast ratings, and digital execution is a plus
WHAT YOU'LL BRING:
• Knack for relationship building
• Results-driven attitude
• Excellent communication skills
• Strong organizational skills
• Confidence to speak with decision makers
• Valid driver's license and good driving record required (proof of insurance and liability coverage may be required)
• And, if you have broadcast TV experience, that's a plus
WHAT WE'LL OFFER:
• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.
If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to s/ucceed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.
Note: Posting is subject to change so please refer to career site for latest availability (SBJ-G337).
Apply Now
Apply Now