31195882019 - E-commerce Amazon and Google Ads Manager
Job Title: E-commerce Amazon and Google Ads Manager
Job Type: Full-time / Remote
Work Hours: 8:00 AM 5:00 PM ET (with some flexibility)
Company Overview:
This company, with over 75 years of expertise in the equestrian world, is a leading e-commerce brand serving passionate horse owners globally with unique, high-quality products and expert guidance. They value diversity, foster a supportive remote-friendly culture and offer opportunities to grow, collaborate and advance your career.
Job Overview:
As the E-commerce Amazon and Google Ads Manager, youll drive growth by managing Amazon Ads and Google campaigns. This role involves owning Amazon Ads strategy, overseeing a paid search agency, and optimizing performance to maximize ROI. Ideal for an analytical expert with experience managing large product catalogs, it focuses on impactful, data-driven customer acquisition strategies.
Responsibilities:
Amazon Ads Management:
Develop and execute Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to maximize ROI and sales growth.
Perform in-depth keyword research, bid optimization, and competitor analysis to hit profitability goals.
Collaborate with content and merchandising teams to improve product listings with SEO and conversion rate optimization strategies.
Stay ahead of Amazon advertising trends and platform changes to maintain a competitive edge.
Paid Search Management:
Oversee and manage the performance of the paid search agency, ensuring alignment with strategy and objectives.
Provide strategic direction, performance reviews, and actionable insights to optimize agency output.
Manage Google Search, Shopping, and Bing Ads campaigns to drive customer acquisition and revenue growth.
Optimize audience targeting, conduct A/B tests, and refine strategies to achieve KPIs.
Maintain and improve Shopping Feeds to ensure alignment with goals and inventory.
Analytics & Reporting:
Analyze performance data using visualization tools and dashboards, identifying trends and areas for improvement.
Develop actionable insights and present clear recommendations to stakeholders.
Query databases for custom reporting and solve data-driven performance issues.
Requirements
Proven success in managing Amazon PPC campaigns and optimizing large product catalogs.
Experience managing paid search campaigns and overseeing agency relationships to deliver results.
Strong data analysis skills, including querying databases and creating detailed performance reports.
Analytical and results-driven, with strong problem-solving abilities.
Deep understanding of eCommerce marketing, customer acquisition, and campaign optimization.
Proficient in tools like Amazon Ads Console, Google Ads, Google Analytics, and Excel.
Ability to manage multiple priorities, timelines, and deliverables.
Nice-to-Have:
Bachelors degree in Marketing, Business, Analytics, or a related field.
Certifications in Google Ads or Amazon Advertising.
Note:
Candidates are required to provide their references upfront as part of the application process. Please ensure that references are included with your initial submission.
Apply Now
Job Type: Full-time / Remote
Work Hours: 8:00 AM 5:00 PM ET (with some flexibility)
Company Overview:
This company, with over 75 years of expertise in the equestrian world, is a leading e-commerce brand serving passionate horse owners globally with unique, high-quality products and expert guidance. They value diversity, foster a supportive remote-friendly culture and offer opportunities to grow, collaborate and advance your career.
Job Overview:
As the E-commerce Amazon and Google Ads Manager, youll drive growth by managing Amazon Ads and Google campaigns. This role involves owning Amazon Ads strategy, overseeing a paid search agency, and optimizing performance to maximize ROI. Ideal for an analytical expert with experience managing large product catalogs, it focuses on impactful, data-driven customer acquisition strategies.
Responsibilities:
Amazon Ads Management:
Develop and execute Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) to maximize ROI and sales growth.
Perform in-depth keyword research, bid optimization, and competitor analysis to hit profitability goals.
Collaborate with content and merchandising teams to improve product listings with SEO and conversion rate optimization strategies.
Stay ahead of Amazon advertising trends and platform changes to maintain a competitive edge.
Paid Search Management:
Oversee and manage the performance of the paid search agency, ensuring alignment with strategy and objectives.
Provide strategic direction, performance reviews, and actionable insights to optimize agency output.
Manage Google Search, Shopping, and Bing Ads campaigns to drive customer acquisition and revenue growth.
Optimize audience targeting, conduct A/B tests, and refine strategies to achieve KPIs.
Maintain and improve Shopping Feeds to ensure alignment with goals and inventory.
Analytics & Reporting:
Analyze performance data using visualization tools and dashboards, identifying trends and areas for improvement.
Develop actionable insights and present clear recommendations to stakeholders.
Query databases for custom reporting and solve data-driven performance issues.
Requirements
Proven success in managing Amazon PPC campaigns and optimizing large product catalogs.
Experience managing paid search campaigns and overseeing agency relationships to deliver results.
Strong data analysis skills, including querying databases and creating detailed performance reports.
Analytical and results-driven, with strong problem-solving abilities.
Deep understanding of eCommerce marketing, customer acquisition, and campaign optimization.
Proficient in tools like Amazon Ads Console, Google Ads, Google Analytics, and Excel.
Ability to manage multiple priorities, timelines, and deliverables.
Nice-to-Have:
Bachelors degree in Marketing, Business, Analytics, or a related field.
Certifications in Google Ads or Amazon Advertising.
Note:
Candidates are required to provide their references upfront as part of the application process. Please ensure that references are included with your initial submission.
Apply Now