VM & Trade Marketing Manager

Remote Full-time
RESPONSIBILITIES

VISUAL MERCHANDISING (40%)
• Plan annually together with HQ and Local teams the VM needs and budgets based on HQ guidelines for openings, permanent VM.
• Uphold visual brand standards according to global directive, with impeccable attention to detail and a keen aesthetic.
• Adapt display based on the store’s requirements and architecture, considering local needs together with SDP teams for boutiques, point of sales, e-spaces.
• Act as a key informant on in-store execution, foster a vibrant VM community by actively sharing relevant communication.
• Train and disseminate visual merchandising expertise among Commercial, Retail and Partners teams.
• Monitor and evaluate VM deployment, best practices and areas for improvement.

ACTIVATION (20%)
• Oversee and manage the development of seasonal and thematic animations for the network and key regional boutiques.
• Plan and evaluate activations and suggest improvements together with Marketing team.
• Work with suppliers and agencies to develop trade marketing tools from initial briefing to final sign off of the projects until their deployment.
• Oversee the annual order for POSM/Gifting/Selling tools and consolidate for the region(US/Canada/Mexico/Latam) in collaboration with Marketing / Retail teams.
• Conduct regular store visits and benchmarks to review best practices.

OPERATIONAL EXCELLENCE (40%)
• Coordinate the logistics and deliveries of POS material into the different commercial touchpoints throughout the region in a timely manner per local Marketing, Commercial and SDP needs.
• Support SDP teams with store opening and maintenance from creating planograms to in-store execution, lead and propose agile solutions per market and POS needs
• Create purchase orders, vendors and other financial needs in SAP, coordinating with local finance department, various vendors and marketing teams.
• Prepare various reporting documents for HQ and local management including qualitative and quantitative elements incl. IWD App.
• Manage the storage, stock inventory and destructions of all point-of-sale material in our external warehouses and within the Retail environment.
• Plan and track VM / POS budgets as part of the A&P budget following Richemont process and guidelines (PO, Accruals, Invoices, Landing etc.)
• Budget & Performance Management – Oversee regional marketing budgets, ensuring efficient allocation of spend, accurate forecasting, and measurement of return on investment.

REQUIREMENTS

SKILLS
• 3 to 5 years of related experience in Visual Merchandising and Trade Marketing Project Management in a luxury or specialty retail environment.
• Bachelor or Master Degree in commercial, marketing and/or similar business-related or demonstrated professional equivalent.
• Strong Project Management skills, capacity to orchestrate multiple workstreams in parallel and manage or collaborate with internal and external cross-functional groups.
• Proactive communications skills.

SPECIFIC
• Strong visual and spatial awareness
• Ability to translate Global guidelines to Local environments and needs
• Skilled in Microsoft Office and Adobe Creative Suite
• Experience with SAP systems (or similar) is preferred
• Ability to travel up to 30% of the time, based on the projects and seasonality
• Ability to lift and/or move up to 25 pounds
• Flexible schedule and ability to work outside of regular business hours

Expected Salary Range: $90,000 - $100,000 base salary. Eligible for bonus.

We offer a generous compensation and benefits package for eligible employees. Only candidates selected for further consideration will be contacted.

We Offer

Employee wellbeing is a top priority at Richemont. We offer a comprehensive benefits program to support employees and their loved ones. Our core benefits include medical, dental, and vision programs. Health savings and flexible spending accounts are also available. The company offers income protection solutions including life insurance, disability benefits, and 401(k) with employer match. Understanding the importance of work-life balance, our total rewards include paid time off, a wellness reimbursement benefit, and access to the employee assistance program. Employees are encouraged to make a difference in their local communities with volunteer days off, supporting initiatives that drive change.

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