Senior Digital Marketing Analyst

WHY NEW ENGEN? At New Engen, we help brands grow, not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns. Some clients partner with us through long-term agency relationships. Others tap into specialized solutions - like Donut Studios, our in-house creative studio for platform-native and short-form content, or Acorn Creator Suite, our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor, they’re all part of how we deliver for our clients, together, as one team. We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands, and each other, thrive. We work hard, stay humble, and build with purpose. WHAT YOU’LL DO Tell Stories with Data Analyze complex marketing performance data and translate it into clear, compelling insights that spark smarter decisions and measurable impact. Shape Smarter Strategies Collaborate with analytics and media teams to optimize marketing performance through data-backed recommendations. Model What Matters Build and refine advanced data models, including Marketing Mix Models (MMM), to answer key business questions and forecast outcomes with precision. Bring Insights to Life Design and present interactive dashboards and visual reports using tools like Tableau and Looker that make data digestible and actionable. Lead with Purpose Act as a strategic partner to clients, sharing insights that align with their goals and drive continuous growth. Support and Scale Talent Mentor junior analysts by fostering a collaborative environment focused on learning, curiosity, and excellence. Streamline for Impact Identify opportunities to improve workflows, enhance data accuracy, and make reporting more efficient and effective. Own the Execution Work closely with Lead Analysts and Managers to manage tasks, delegate effectively, and drive analytics initiatives forward. WHAT YOU BRING • Bachelor’s degree in Statistics, Economics, Marketing, or a related field; advanced degree is a plus. • 3+ years of experience in data analysis within a marketing or digital advertising context. • Proficiency in SQL and data visualization tools (Tableau, Looker, Power BI). • Strong understanding of digital marketing performance metrics, including ROAS, CAC, and LTV. • Excellent communication skills, capable of translating complex data into clear insights for non-technical stakeholders. • Proven ability to manage multiple projects simultaneously and work collaboratively in a fast-paced environment. • Eager to learn and always asking why. • Capable of self-educating and solving problems independently. • Takes initiative and doesn't wait for opportunities to arise. • Open to feedback and willing to ask for guidance when needed. Nice-to-Have Qualifications: • Experience with data preparation tools • Experience working with API tools like Adverity, SuperMetrics, or Channel Mix • Previous experience working in an agency environment • Skills in R or Python • Experience in conducting analysis beyond just reporting • Experience with measurement of Mobile App marketing SOME OF OUR PERKS • Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D • 401k - Employer match • HSA - Employer contributes • Flexible Vacation & PTO plan • Paid Maternity / Paternity • Paid Holidays • Remote/Flex day schedule • Laid back office environment • The coolest team ;) • Fun company events & off-sites Salary Range: $80,000 - $90,000 The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely. New Engen is proud to have offices in Seattle, New York, and Northwest Arkansas, each one anchoring teams that drive creativity, collaboration, and culture. But great work isn’t limited to those zip codes. We also support a distributed team of remote employees across the country, giving people the flexibility to do their best work wherever they are. We currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and Wisconsin Let’s Build What’s Next Together - If you’re passionate about media and eager to make a meaningful impact with a team that’s all in, we’d love to hear from you. Important Notice About Job Openings: Please be aware of fraudulent job postings, consulting engagements, solicitations, or employment offers from suspicious sources. These attempts are often designed to steal your personal information or trick you into paying fees for recruitment or training services. New Engen does NOT charge any application, processing, or training fees at any stage of the recruitment or hiring process. All legitimate job openings will be posted directly on our careers page, and all communication about these roles will come exclusively from Recruitment outreach, conducted via email through our ATS, JazzHR, and never through unsolicited text messages or the @newengen.online domain. If you have any concerns about the authenticity of any message claiming to be from New Engen, please contact us immediately at [email protected] before taking any further action. We take your security seriously and are here to support you, ensuring your job search is a safe, positive experience. Apply tot his job