Senior Associate, Paid Strategy and Planning

Starcom is a global communications planning and media leader with over 80 years of history. The Senior Associate in Paid Strategy and Planning will help drive innovative strategies, research and write media Point-Of-Views, and optimize marketing activities to meet client objectives. Responsibilities Help drive day-to-day innovative strategies to meet and exceed client business objectives Provide research for and write media Point-Of-Views (POVs) Present media plans and provide plan maintenance including objectives/strategies and updates Assist with optimizing, implementing, and analyzing marketing activities Report on key metrics for campaign effectiveness and develop key findings for optimization Foster strong relationships with internal teams and client groups Skills 1-2+ years of experience in media planning experience across media channels, digital media planning experience preferred Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting Strong organizational, communication, time management, and problem-solving skills Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore a plus) Benefits Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances Company Overview With a history that dates back over 80 years, Starcom is a global communications planning and media leader. It was founded in 1936, and is headquartered in Chicago, Illinois, USA, with a workforce of 5001-10000 employees. Its website is Company H1B Sponsorship Starcom has a track record of offering H1B sponsorships, with 10 in 2025, 8 in 2024, 11 in 2023, 20 in 2022, 8 in 2021, 16 in 2020. Please note that this does not guarantee sponsorship for this specific role.