Senior Analyst, Co-Brand Acquisitions Growth and Innovation

UNITED STATES, GEORGIA, ATLANTA CUSTOMER ENGAGEMENT & LOYALTY 16-JAN-2026 REF #: 30939 HOW YOU'LL HELP US KEEP CLIMBING (OVERVIEW & KEY RESPONSIBILITIES) It is an exciting time to work in SkyMiles, the award-winning loyalty program of Delta Air Lines. SkyMiles has experienced tremendous growth and is more important to the future success of Delta than ever before. The SkyMiles team delivers an experience that creates an emotional connection with our customers that goes beyond the hustle and bustle of air travel. The SkyMiles program is a key foundation for a very successful co-brand relationship between Delta and American Express. The Delta SkyMiles American Express Card portfolio is one of the fastest growing, highest margin businesses within Delta growing at a rate of more than a million customers each year. This co-brand portfolio provides an opportunity for our customers to engage with the Delta and American Express brands every single day and has become a key component to Delta’s post-pandemic recovery plans and a path to sustained growth. The Sr. Analyst, Co-Brand Acquisitions Growth & Innovation will help us continue above-industry growth and 1MM+ customer sign-ups per year. To be successful in this role, we are seeking a marketer with a positive attitude excited by increasing loyalty among our customers and the travel industry, helping to develop new channels and marketing techniques that resonate with our audience, and keep Delta on the cutting edge of future customer acquisition trends and opportunities. This position will focus on driving acquisition growth and innovation. A successful candidate will bring the following characteristics: • Passionate and committed to the success of the Co-Brand program, our customers, and our employees • Self-motivated, a strong team player and team cheerleader • Comfortable working in ambiguity to develop and discover new ways to engage prospects to drive growth • Driven to overcome hurdles by thinking creatively and collaborating with others to find solutions • Capable of managing multiple projects and able to multi-task, prioritize and structure workload • Results-oriented, proactive, and highly organized with a strong attention-to-detail • Possesses business maturity, the ability to recognize and address problems with the appropriate sense of urgency and the capacity to work independently with minimal instruction or supervision Responsibilities: • Drive acquisition growth and innovation by partnering with American Express, agency partners, and internal Delta teams to develop and execute marketing strategies, campaigns, and offers to acquire new Co-Brand customers—including identifying opportunities, building business cases, and delivering presentations to key stakeholders • Manage end-to-end paid media for Co-Brand acquisitions: • Collaborate with agency partners to develop media recommendations and creative assets • Lead project management with both internal and external partners to ensure proper prioritization, and to successfully plan and launch marketing campaigns on time • Collaborate with internal stakeholders to develop creative/messaging and ensure it is in alignment with current Delta initiatives and is developed in a timely manner • Oversee campaign execution and monitor performance to identify future opportunities • Learn, stay on the cusp of new platforms and tools, and educate key stakeholders on new trends, and technology to increase marketing conversions • Prepare and deliver presentations to key stakeholders internally BENEFITS AND PERKS TO HELP YOU KEEP CLIMBING Our culture is rooted in a shared dedication to living our values – Care, Integrity, Resilience and Servant Leadership – every day, in everything we do. At Delta, our people are our success. At the heart of what we offer is our focus on Sharing Success with Delta employees. Exploring a career at Delta gives you a chance to see the world while earning great compensation and benefits to help you keep climbing along the way: • Competitive salary, industry-leading profit sharing program, and performance incentives. • 401(k) with generous company contributions up to 9%. • New hires are eligible for up to 2-weeks of vacation. This is earned for use in the following vacation year (April 1 – March 31). • In addition to vacation, new hires are eligible for up to 56 hours of paid personal time within a 12-month period. • 10 paid holidays per calendar year. • Birthing parents are eligible for 12-weeks of paid maternity/parental leave. • Non-birthing parents are eligible for 2-weeks of paid parental leave. • Comprehensive health benefits including medical, dental, vision, short/long term disability and life insurance benefits. • Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages. • Holistic Wellbeing programs to support physical, emotional, social, and financial health, including access to an employee assistance program offering support for you and anyone in your household, free financial coaching, and extensive resources supporting mental health. • Domestic and International space-available flight privileges for employees and eligible family members. • Career development programs to achieve your long-term career goals. • World-wide partnerships to engage in community service and innovative goals created to focus on sustainability and reducing our carbon footprint. • Business Resource Groups created to connect employees with common interests to promote inclusion, provide perspective and help implement strategies. • Recognition rewards and awards through the platform Unstoppable Together. • Access to over 500 discounts, specialty savings and voluntary benefits through Deltaperks such as car and hotel rentals and auto, home, and pet insurance, legal services, and childcare. WHAT YOU NEED TO SUCCEED (MINIMUM QUALIFICATIONS) • Minimum of 2 years related work experience • Must be passionate about marketing and creative and excited by developing new channel strategies and executing plans to drive results • Ideal candidate will be highly organized with a strong attention to detail and experience working on multiple projects at once • Experience working in paid media and/or creative project management with knowledge of various marketing channels is highly desired • Must have excellent interpersonal skills with the ability to work collaboratively across internal and external teams • Consistently prioritizes safety and security of self, others, and personal data. • Embraces diverse people, thinking, and styles. • Possesses a high school diploma, GED, or high school equivalency. • Is at least 18 years of age and has authorization to work in the United States. WHAT WILL GIVE YOU A COMPETITIVE EDGE (PREFERRED QUALIFICATIONS) • Experience leading and project managing cross-divisional projects is strongly preferred • Experience developing creative assets on either the agency or client side is highly preferred Apply tot his job