Senior Adobe Analytics Architect

Who We AreWelcome to TELUS Digital — where innovation drives impact at a global scale. As an award-winning digital product consultancy and the digital division of TELUS, one of Canada’s largest telecommunications providers, we design and deliver transformative customer experiences through cutting-edge technology, agile thinking, and a people-first culture.In January 2023, TELUS Digital acquired WillowTree, creating a combined firm with service offerings spanning Customer Experience and Digital Solutions.With a global team across North America, South America, Central America, Europe, and APAC, we offer end-to-end expertise across eight core service areas: Digital Product Consulting, Digital Marketing Services, Data AI, Strategy Consulting, Business Operations Modernization, Enterprise Applications, Cloud Engineering, and QA Test Engineering.From mobile apps and websites to voice UI, chatbots, AI, customer service, and in-store solutions, TELUS Digital enables seamless, trusted, and digitally powered experiences that meet customers wherever they are — all backed by the secure infrastructure and scale of our multi-billion-dollar parent company.Location FlexibilityOur Senior Adobe Analytics Architect will be an integral part of our Marketing Services team at TELUS Digital. To help retain our deep culture of collaboration, this role will have the option to be in a Work From Near (Hybrid) capacity based out of one of the following offices: Vancouver, BC, or Toronto, ON, OR in a Work From Anywhere (Remote) capacity from within Canada.The OpportunityAs a Senior Adobe Analytics Architect, you’ll collaborate with clients and develop a robust analytics plan to track and measure progress. You’ll aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle. Professional use of Adobe Analytics is required.ResponsibilitiesLead outcomes workshops with clients to understand their business goals and translate them into trackable outcomes within productsAudit, select, and recommend the best analytics tool to suit client needs (e.g., Adobe Analytics/CJA, Google Analytics, Mixpanel, Amplitude)Dive into technical documentation and collaborate closely with engineers to integrate analytics into the codebaseUse storytelling to present complex data in ways that are meaningful and actionable for our clients and teamsConstruct user-friendly dashboards that illustrate the value of dataQualifications5-7 years of experience developing and executing an analytics strategy for clients and/or productsCreated analytics tracking specifications for web and/or mobile products that are being used in productionYou’ve worked with clients’ business or marketing teams in an agency or have worked with stakeholders in a product setting using data and reporting to guide product decisions and roadmapsStrong business sensibilities and can effectively identify and translate high-level business objectives to reportable metricsYou can effectively communicate and present complex data in meaningful and actionable ways to clients and multidisciplinary product teams (e.g., engineers and designers) to guide product decisionsExperience evaluating a breadth of tools and platforms, specifically Adobe Analytics / Adobe CJA, Amplitude, Mixpanel, and Google Analytics, and can guide clients in selecting the ideal tool for their needsYou're a data advocate and can both articulate and demonstrate the value of data to clients and project teamsBonus PointsExperience working with marketing teams to implement growth-specific tools or platforms like Segment, Braze, or BranchMobile analytics or e-commerce experienceYou’ve helped a client migrate from one analytics tool to anotherEqual Opportunity EmployerAt TELUS Digital, we are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All aspects of employment, including the decision to hire and promote, are based on applicants’ qualifications, merits, competence, and performance without regard to any characteristic related to diversity.We will only use the information you provide to process your application and to produce tracking statistics. Since we do not request personal data deemed sensitive, we ask you to abstain from sharing that Information with us.For more information on how we use your information, see our Privacy Policy.What We'll OfferIn addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits: Healthcare benefits - Medical, Vision, Dental401K matchingEmployee Share Purchase PlanCompetitive PTO PolicyEmployee Assistance Program (EAP)Life Disability InsuranceAnd more!Annual Performance BonusThis position is eligible for an annual performance bonus based on personal, division/business unit, and company performance. The range displayed is only the annual base salary. To maintain equity across the business, annual performance bonus targets are determined by job level, not individual circumstances.Individual base salaries are based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related reasons determined during the interview process. Salary bands are periodically reviewed and updated based on market changes, internal needs, and industry trends. To maintain pay equity for team members, TELUS Digital conducts regular compensation audits.Annual Base Salary Range (Performance Bonus Eligible)$104,000$130,000 CADOriginally posted on Himalayas

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