Salesforce Health Cloud: Patient Cast Product Manager
Role Overview
The Patient Case Product Manager owns the strategy, roadmap, and execution for digital tools that support patient case workflows-such as enrollment, case management, benefits verification, prior authorization support, and patient services operations. This role ensures that case managers, support specialists, and patients have seamless, efficient, and compliant experiences across every step of the case journey.
You will collaborate closely with engineering, design, patient services operations, market access, legal, and commercial teams to deliver technology that improves speed-to-start, adherence, and patient outcomes.
Key Responsibilities
Product Strategy & Vision
• Define the product vision and long-term strategy for Patient Case Management platforms.
• Develop a data-driven roadmap that supports both patient needs and operational efficiency.
• Analyze market trends, user behaviors, and competitive solutions to guide decision-making.
User & Stakeholder Discovery
• Conduct deep discovery with case managers, patient access specialists, payers, and patients.
• Map patient case workflows end-to-end to identify friction points and improvement opportunities.
• Act as a strong advocate for case management users (internal teams and external partners).
Product Development & Delivery
• Translate business needs into clear product requirements, user stories, process maps, and acceptance criteria.
• Work closely with engineering teams through agile ceremonies to deliver high-quality features.
• Oversee feature releases, pilot programs, and feedback loops to drive adoption and optimization.
• Monitor KPIs such as case progression times, enrollment completeness, and operational productivity.
Cross-Functional Collaboration
• Partner with Patient Services Operations and Market Access teams to ensure operational alignment.
• Work with compliance, legal, and privacy teams to ensure solutions meet regulatory requirements (HIPAA, GDPR, pharma compliance).
• Enable commercial teams with accurate product documentation, training materials, and change-management support.
Product Performance & Optimization
• Use analytics, workflow data, and customer feedback to identify enhancements.
• Run A/B tests or pilot initiatives to validate improvements.
• Continuously optimize the platform for usability, speed, and case throughput.
Required Qualifications
• Bachelor's degree in business, engineering, healthcare, or related field.
• 3-6+ years of product management experience (healthcare, health tech, patient services, or case management tech preferred).
• Experience supporting or building case management workflows (e.g., enrollment, benefits, prior authorization).
• Familiarity with patient support programs (PSPs) and payer processes.
• Strong communication and requirements-writing skills.
• Experience working with agile development teams.
Preferred Qualifications
• Experience in pharma, biotechnology, or specialty therapy support services.
• Understanding of reimbursement pathways, specialty pharmacy workflows, or HUB services.
• Familiarity with regulatory and compliance requirements in patient data handling.
• Experience with workflow platforms (Salesforce Health Cloud, CRM systems, case management tools).
Key Competencies
• Customer-centric mindset: Deep empathy for case managers and patient needs.
• Strong analytical thinking: Able to interpret data trends and derive insights.
• Process-oriented: Skilled at mapping workflows and designing improved user experiences.
• Collaborative leadership: Communicates effectively across clinical, operational, and technical teams.
• Execution-driven: Thrives in fast-paced environments with evolving prioriti
Apply Now
Apply Now
The Patient Case Product Manager owns the strategy, roadmap, and execution for digital tools that support patient case workflows-such as enrollment, case management, benefits verification, prior authorization support, and patient services operations. This role ensures that case managers, support specialists, and patients have seamless, efficient, and compliant experiences across every step of the case journey.
You will collaborate closely with engineering, design, patient services operations, market access, legal, and commercial teams to deliver technology that improves speed-to-start, adherence, and patient outcomes.
Key Responsibilities
Product Strategy & Vision
• Define the product vision and long-term strategy for Patient Case Management platforms.
• Develop a data-driven roadmap that supports both patient needs and operational efficiency.
• Analyze market trends, user behaviors, and competitive solutions to guide decision-making.
User & Stakeholder Discovery
• Conduct deep discovery with case managers, patient access specialists, payers, and patients.
• Map patient case workflows end-to-end to identify friction points and improvement opportunities.
• Act as a strong advocate for case management users (internal teams and external partners).
Product Development & Delivery
• Translate business needs into clear product requirements, user stories, process maps, and acceptance criteria.
• Work closely with engineering teams through agile ceremonies to deliver high-quality features.
• Oversee feature releases, pilot programs, and feedback loops to drive adoption and optimization.
• Monitor KPIs such as case progression times, enrollment completeness, and operational productivity.
Cross-Functional Collaboration
• Partner with Patient Services Operations and Market Access teams to ensure operational alignment.
• Work with compliance, legal, and privacy teams to ensure solutions meet regulatory requirements (HIPAA, GDPR, pharma compliance).
• Enable commercial teams with accurate product documentation, training materials, and change-management support.
Product Performance & Optimization
• Use analytics, workflow data, and customer feedback to identify enhancements.
• Run A/B tests or pilot initiatives to validate improvements.
• Continuously optimize the platform for usability, speed, and case throughput.
Required Qualifications
• Bachelor's degree in business, engineering, healthcare, or related field.
• 3-6+ years of product management experience (healthcare, health tech, patient services, or case management tech preferred).
• Experience supporting or building case management workflows (e.g., enrollment, benefits, prior authorization).
• Familiarity with patient support programs (PSPs) and payer processes.
• Strong communication and requirements-writing skills.
• Experience working with agile development teams.
Preferred Qualifications
• Experience in pharma, biotechnology, or specialty therapy support services.
• Understanding of reimbursement pathways, specialty pharmacy workflows, or HUB services.
• Familiarity with regulatory and compliance requirements in patient data handling.
• Experience with workflow platforms (Salesforce Health Cloud, CRM systems, case management tools).
Key Competencies
• Customer-centric mindset: Deep empathy for case managers and patient needs.
• Strong analytical thinking: Able to interpret data trends and derive insights.
• Process-oriented: Skilled at mapping workflows and designing improved user experiences.
• Collaborative leadership: Communicates effectively across clinical, operational, and technical teams.
• Execution-driven: Thrives in fast-paced environments with evolving prioriti
Apply Now
Apply Now