Retention Project Manager | Marketing | Omnichannel at Home Alliance

This a Full Remote job, the offer is available from: United States Retention Project Manager (Omnichannel | Customer Lifetime Value | AI Automation) Are you passionate about enhancing customer experience and driving loyalty? We’re looking for a Retention Project Manager to lead and optimize omnichannel retention strategies that strengthen customer lifetime value across multiple touchpoints. You will play a key role in developing, executing, and optimizing retention programs, collaborating with cross-functional teams, and driving data-informed decisions to improve post-purchase experience and reduce churn. Key Responsibilities • Lead omnichannel retention projects by planning and implementing end-to-end strategies that enhance customer lifetime value and strengthen engagement across web, mobile, email, social, and customer service channels. • Manage and align Marketing, Product, Sales, Customer Service, and IT teams to ensure smooth delivery of retention initiatives. • Track project timelines, deliverables, and KPIs while maintaining transparency and communication across all departments. • Analyze customer behavior, churn trends, and engagement metrics to identify growth opportunities and propose actionable improvements. • Support A/B testing and experimentation to refine campaigns and improve conversion. • Contribute to customer journey mapping, loyalty programs, and post-purchase experience improvements to build long-term retention. • Prepare performance reports and presentations for leadership, highlighting key insights, challenges, and optimization recommendations. Qualifications • Bachelor’s degree in Marketing, Business Administration, Project Management, or Data Analytics. • 5+ years of experience in marketing retention, preferably within trade or consumer market sectors. • Proven record in customer lifetime value, loyalty programs, or retention project management. • Familiarity with CRM, automation, and analytics tools such as Salesforce, HubSpot, Braze, Google Analytics, and Tableau. • Knowledge of AI automation or ChatGPT/LLM tools is a strong plus. • Excellent command of English (upper-intermediate to fluent). Skills & Attributes • Strong entrepreneurial mindset — self-driven, strategic, and capable of executing with minimal supervision. • Excellent analytical and organizational abilities. • Proactive problem-solver with a customer-first mentality. • Outstanding communication and stakeholder management skills. This offer from "Home Alliance" has been enriched by Jobgether.com and got a 75% flex score. Apply tot his job