[Remote] Vice President (VP) of Marketing / Head of Marketing
Note: The job is a remote job and is open to candidates in USA. ApTask is a leading global provider of workforce solutions and talent acquisition services, dedicated to shaping the future of work. They are seeking a dynamic Vice President (VP) of Marketing/Head of Marketing to lead their brand transformation and marketing strategy, focusing on developing marketing strategies, increasing lead generation, and amplifying brand awareness.
Responsibilities
• Design and implement comprehensive marketing plans
• Oversee digital, social, and traditional channels with a focus on execution
• Analyze campaign performance and adjust strategies to optimize ROI
• Partner with creative teams to produce engaging and cohesive branding materials
• Utilize AI throughout the MarTech stack
• Develop and execute strategies to drive lead acquisition and customer conversion
• Collaborate with the sales team to align marketing initiatives with pipeline goals
• Leverage data analytics to refine targeting and maximize lead quality
• Create and implement initiatives to enhance the company’s visibility
• Build relationships with industry influencers and thought leaders to position the company as a market authority
• Identify opportunities for media placements, sponsorships, and partnerships
• Organize and execute company events, ensuring alignment with marketing goals
• Identify, secure, and manage event sponsors
• Oversee and facilitate sponsorship agreements and transactions for seamless execution
• Build and mentor a high-performing marketing team
• Collaborate across departments to ensure cohesive communication
• Manage marketing budgets effectively to achieve optimal results
Skills
• Proven track record managing a wide breadth of requirements from creating impactful marketing campaigns to pulling off an annual client and prospect conference
• 8-10 years of experience in marketing leadership roles, preferably in FinTech or SaaS
• Hands-on expertise in both traditional and digital marketing channels
• Strong analytical skills with experience in data-driven decision-making
• Exceptional communication and storytelling abilities
Company Overview
• ApTask is a staffing and recruiting company offering staffing, project, and workforce solutions. It was founded in 2010, and is headquartered in Iselin, New Jersey, USA, with a workforce of 201-500 employees. Its website is http://aptask.com.
Company H1B Sponsorship
• ApTask has a track record of offering H1B sponsorships, with 1 in 2023, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.
Apply Now
Apply Now
Responsibilities
• Design and implement comprehensive marketing plans
• Oversee digital, social, and traditional channels with a focus on execution
• Analyze campaign performance and adjust strategies to optimize ROI
• Partner with creative teams to produce engaging and cohesive branding materials
• Utilize AI throughout the MarTech stack
• Develop and execute strategies to drive lead acquisition and customer conversion
• Collaborate with the sales team to align marketing initiatives with pipeline goals
• Leverage data analytics to refine targeting and maximize lead quality
• Create and implement initiatives to enhance the company’s visibility
• Build relationships with industry influencers and thought leaders to position the company as a market authority
• Identify opportunities for media placements, sponsorships, and partnerships
• Organize and execute company events, ensuring alignment with marketing goals
• Identify, secure, and manage event sponsors
• Oversee and facilitate sponsorship agreements and transactions for seamless execution
• Build and mentor a high-performing marketing team
• Collaborate across departments to ensure cohesive communication
• Manage marketing budgets effectively to achieve optimal results
Skills
• Proven track record managing a wide breadth of requirements from creating impactful marketing campaigns to pulling off an annual client and prospect conference
• 8-10 years of experience in marketing leadership roles, preferably in FinTech or SaaS
• Hands-on expertise in both traditional and digital marketing channels
• Strong analytical skills with experience in data-driven decision-making
• Exceptional communication and storytelling abilities
Company Overview
• ApTask is a staffing and recruiting company offering staffing, project, and workforce solutions. It was founded in 2010, and is headquartered in Iselin, New Jersey, USA, with a workforce of 201-500 employees. Its website is http://aptask.com.
Company H1B Sponsorship
• ApTask has a track record of offering H1B sponsorships, with 1 in 2023, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.
Apply Now
Apply Now