[Remote] Social Media Engagement Specialist

Note: The job is a remote job and is open to candidates in USA. Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. They are seeking a Social Media Engagement Specialist to manage community interactions, create engaging content, and analyze performance metrics to enhance social media strategy. Responsibilities Own the 'social inbox' and engage daily with our audience to build relationships, strengthen trust, and surface relevant moments to the Social and Content teams Monitor mentions, community conversations, competitors, and industry trends to uncover opportunities for Contentful to participate in timely and meaningful ways Contribute to the editorial calendar, ensuring a consistent drumbeat of content that aligns with our marketing strategy Create, edit, and schedule engaging social-first content that feels human and relatable but also can be technical Conduct regular channel audits (new and existing) and research emerging trends to recommend shifts in strategy Drive our YouTube process, from description optimization to channel growth recommendations Remain in tune with post and profile performance to contribute to the monthly and quarterly series Use data to identify what’s driving audience growth, strong engagement, and relevance, and translate those insights into recommendations that improve your content, strategy, and tactics Manage the front-end of our employee advocacy program, including content uploads and platform management to empower the wider Contentful team Work closely with Content, Events, and Campaign teams to ensure social reflects our broader business priorities and maintains a consistent editorial calendar Skills 1–3 years of experience managing social media channels for a brand, an agency, or an executive An exceptional writer with a 'human' touch Exposure to tools like Sprout Social or Hootsuite Basic design/video editing skills Curious and comfortable working in a fast-paced, sometimes ambiguous environment Ability to suggest improvements and new ways of doing things Attention to internet culture, audience behavior, and emerging formats Blend of high-level creativity with technical fluency Use of data and best-in-breed tools to inform content creation Benefits Stock Options for the opportunity to share in the success of our company Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents. Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family. A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days Company paid parental leave to care for and focus on your growing family Use your personal annual education budget to improve your skills and grow in your career An annual wellbeing stipend to care for your physical, financial, or emotional health A monthly communication stipend and phone hardware upgrade reimbursement. New hire office equipment stipend for hybrid or distributed employees. Company Overview Contentful offers a headless content management system that helps organizations deliver content across channels. It was founded in 2013, and is headquartered in Berlin, Berlin, DEU, with a workforce of 501-1000 employees. Its website is