[Remote] Senior Paid Social Strategist (Contract)

Note: The job is a remote job and is open to candidates in USA. Group 8A is one of the premier performance-based digital marketing agencies in New York City. They are seeking a highly skilled Paid Social Strategist to manage and strategize across all dimensions of paid social platforms, focusing on exceeding client revenue goals and enhancing brand awareness. Responsibilities • Work side-by-side with a team of highly skilled SMM experts to increase client sales across multiple industries • Manage all operational aspects of client paid search campaigns from conception to execution, with a strong focus on growth and analysis • Consistently measure and perform real time optimizations by meeting goals using ad campaign testing techniques • Ability to quickly adjust budget and marketing strategies for clients based on business and industry opportunities that will help increase ROI and performance • Collaborate with internal teams to continually test the full SMM funnel, including ad copy, design, landing page optimization, remarketing, audience targeting, and more • Create engaging social media strategies and execution plans that cultivate audiences, increase web presence, enhance brand awareness, and drive sales • Monitor the success of campaign implementation through platform analytics, KPIs and dashboards • Support account managers in developing and implementing paid social strategies to help achieve client ROI goals • Analyze workload and predict resource needs in terms of project quantity, complexity, and due dates of deliverables • Learn and understand client’s business objectives and competition by conducting competitor research and ad analysis Skills • Minimum of 7+ years experience in Paid Social Platforms, specifically Meta platforms • Performance marketing agency experience is required • DTC E-commerce experience required • Experience running conversion paid social campaigns for e-commerce businesses • Highly motivated and self-starting individual, driven by goal achievement and personal and professional growth • Strong work ethic and ability to thrive in a fast-paced, team environment • Ability to prioritize, manage time, projects, and company resources effectively • Strong organizational, follow-up, problem-solving skills, and attention to detail are a must • Eagerness to learn and remain knowledgeable on changes and developments in the ever-changing paid social landscape • Excellent verbal, written and overall communication skills when it pertains to clients and third party partners Benefits • Competitive benefits and perks • Professional development and well-being Company Overview • Group 8A is an advertising agency that focuses on web development, SEO, email marketing and social media management. It was founded in 2009, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is Apply tot his job