[Remote] Retention Marketing Manager - Ecommerce & Membership

Remote Full-time
Note: The job is a remote job and is open to candidates in USA. Publishers Clearing House (PCH) operates a commerce and membership platform where long-term customer relationships are central to growth. They are hiring a Retention Marketing Manager to lead lifecycle strategy across email, SMS, push, and membership communications, focusing on increasing repeat purchase behavior and long-term engagement. Responsibilities β€’ Build and manage customer journeys: β€’ Onboarding β€’ Abandoned cart β€’ Post-purchase β€’ Winback β€’ Subscription upgrade/downgrade flows β€’ Develop structured segmentation strategies β€’ Design and optimize subscription tier communication β€’ Support upsell initiatives β€’ Reduce churn through proactive engagement programs β€’ Oversee promotional calendar β€’ Partner with Creative for campaign assets β€’ Ensure consistent messaging aligned with brand standards β€’ Track repeat purchase rate, churn, LTV β€’ Conduct cohort analysis β€’ Continuously optimize flows based on performance data Skills β€’ 4–7+ years in ecommerce lifecycle marketing β€’ Experience with CRM platforms (Braze, MoEngage, Klaviyo or similar) β€’ Strong understanding of subscription models β€’ Analytical mindset with commercial focus β€’ Understanding of Shopify Benefits β€’ Medical, dental, and vision insurance, plus a range of additional voluntary benefits β€’ 401(k) with company match β€’ Flexible PTO and 15 paid holidays to rest and reset β€’ Remote-first culture with home office stipend β€’ Professional development budget β€’ 12 weeks of paid family leave to celebrate life’s biggest moments Company Overview β€’ Publishers Clearing House (PCH), headquartered in Port Washington, NY, is a leading multi-channel direct marketer of value-based consumer It was founded in 1953, and is headquartered in Washington, District of Columbia, USA, with a workforce of 11-50 employees. Its website is Apply tot his job

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