[Remote] Offline Marketing Manager-Podcast

Note: The job is a remote job and is open to candidates in USA. Right Side Up is a premier growth marketing consulting firm in the U.S. They are seeking an Offline Marketing Manager-Podcast to lead strategy, planning, and execution of podcast media campaigns, focusing on customer acquisition and campaign optimization. Responsibilities • Lead strategy, planning, and execution of podcast media campaigns, with an emphasis on direct response and customer acquisition • Analyze and optimize data driven campaigns on an ongoing basis • Make and maintain positive, beneficial publisher relationships to achieve optimal outcomes for clients • Work with advertiser teams to write and optimize copy and other creative deliverables • Lead advertisers to clear channel-specific performance outcomes with a high level of excellence in executional quality • Be abreast of industry trends and developments, and consistently have an eye for growth for your campaigns where appropriate Skills • 3+ years of experience in paid user acquisition, growth marketing, and/or media planning/buying in a direct response/performance marketing environment • Podcast advertising experience preferred, but not mandatory if experienced in related channels, e.g. YouTube endorsement, Terrestrial/SXM Radio, DRTV, direct mail, or other offline/endorsement • In-house, freelance/consulting, agency, or publisher experience are all relevant • A self-starter and self-organizer with strong attention to detail • Able to draw compelling insights from performance data • Not satisfied with 'good enough,' and proactively seek better process and outcomes • Able to take your work seriously (and still have a sense of humor!) • Confident and composed in a client-facing environment • Comfortable working with and maintaining relationships with publishers • Proficient in Excel and Google Suite (Docs, Sheets, Slides) Company Overview • Right Side Up is a marketing agency that offers digital, offline, and e-commerce marketing services. It was founded in 2016, and is headquartered in Austin, Texas, USA, with a workforce of 51-200 employees. Its website is Apply tot his job