[Remote] Manager of Events, Webinars & Field Marketing

Note: The job is a remote job and is open to candidates in USA. SponsorUnited is the leading global sports and entertainment intelligence platform, delivering actionable data and insights to build stronger marketing partnerships. The Manager of Events, Webinars & Field Marketing will drive high-impact, integrated experiences to influence target ecosystem brands and generate pipeline through strategic event programming and customer advocacy initiatives. Responsibilities • Build and execute a comprehensive Events, Webinars, and Field Marketing strategy across hosted experiences, third-party activations, executive forums, customer-led events, webinars, etc • Drive Account Based Marketing alignment through localized and account-specific activations that move priority targets through the funnel • Partner cross-functionally with Sales, Customer Success, and Marketing to drive pipeline and relationship-building through strategic event programming • Lead customer advocacy programming, including the identification of influencers, activation of speaker opportunities, and co-hosted events and webinars • Partner with Content Marketing to source stories, testimonials, and case studies from customer engagements and events, amplifying these across channels to support brand and sales efforts • Activate post-event engagement and content strategies by repurposing webinars, panels, interviews, and speaking sessions into scalable digital content and thought leadership • Measure what matters, report on pipeline impact, engagement, and ROI across all field efforts to inform ongoing strategy • Develop and manage playbooks for scalable execution of repeatable programs and tailored event experiences • Select and manage third-party events and sponsorships that best position SponsorUnited in front of strategic stakeholders • Act as an internal evangelist for the power of experiential and relationship marketing within a data-driven GTM motion Skills • Experience in B2B marketing with a focus on Experiential & Event Marketing, including deep experience in developing and executing webinars and digital events, Field Marketing, and/or ABM in a high-growth or SaaS environment • Proven success in developing integrated campaigns that include live and virtual experiences tied to pipeline generation • Deep understanding of full-funnel marketing and account-based engagement • Strategic mindset with analytical rigor you love data and know how to extract insights that drive action • Excellent collaboration and communication skills, especially across Sales and CS • Willingness to travel approx 1x monthly for in-market events and meetings • Experience in the sports, media, entertainment, or sponsorship sectors is a plus Benefits • Competitive compensation • Strong benefits • Remote-first flexibility Company Overview • SponsorUnited is a sports and entertainment intelligence platform enabling brands, properties, and agencies to partner more effectively. It was founded in 2018, and is headquartered in Stamford, Connecticut, USA, with a workforce of 201-500 employees. Its website is Company H1B Sponsorship • SponsorUnited has a track record of offering H1B sponsorships, with 4 in 2025, 2 in 2024, 2 in 2023. Please note that this does not guarantee sponsorship for this specific role. Apply tot his job