[Remote] Affiliate Performance Manager (Paid Media Focus)

Note: The job is a remote job and is open to candidates in USA. Creator.co is a leading influencer marketing platform recognized for its innovative technology and rapid growth. The Affiliate Performance Marketing Manager will focus on optimizing creator content to drive commerce growth through paid media, leading strategies across various platforms to enhance affiliate-driven conversions. Responsibilities • Plan, launch, and optimize paid affiliate campaigns across Meta, TikTok, Google, and other platforms to drive sales with creator content • Track and analyze performance to optimize ROAS, CPA, and conversion rates • Build and maintain robust attribution frameworks using affiliate tracking tools • Align campaigns with affiliate program structures, policies, and compliance requirements • Continuously improve funnel performance through A/B testing, audience targeting, creative testing, and landing page optimization • Identify top-performing creators, products and offers and allocate paid media accordingly • Collaborate with cross-functional teams (product, customer success and operations) to support technical tracking, analytics, creator recruitment and creative production • Lead paid media experimentation initiatives within the Conversion Lab to test new affiliate channels, placements, and offer types Skills • 5+ years of experience in paid media and affiliate marketing, focused on performance outcomes • Hands-on expertise with Meta Ads Manager, TikTok Ads, Google Ads, and affiliate tracking platforms (especially Impact, Skimlinks and other networks) • Strong understanding of affiliate models, attribution mechanics, and compliance frameworks • Proficiency in campaign tracking, reporting, and conversion analysis (GA4, GTM, UTMs, etc.) • Data-first mindset with the ability to interpret results and optimize campaigns accordingly • Excellent communication and organizational skills to collaborate cross-functionally • Familiarity with creator and influencer commerce platforms (e.g., LTK, ShopMy, Amazon Creators) • Experience integrating affiliate data into broader business intelligence tools or dashboards • Knowledge of creator licensing, whitelisting, or paid amplification workflows • Comfort working in startup or fast-paced growth environments with lean teams Company Overview • Creator is a marketplace between Brands and Creators built to foster connection, collaboration and drive commerce at scale It was founded in 2019, and is headquartered in Vancouver, British Columbia, CAN, with a workforce of 11-50 employees. Its website is Apply tot his job