Regional Sales Manager, East

Want to help us bring happiness to the world? Want to join an ambitious and fast growing global biscuits and confectionery business investing heavily in iconic global brands, infrastructure and people? Then this is the place for you. As proud bakers and chocolatiers and custodians of iconic global brands, we don’t compromise on the quality of ingredients in our products or on the people we hire. We are looking for entrepreneurial spirits who share our passion for bringing happiness to our consumers and who embody our Winning Traits. To succeed at pladis you need to be purpose-led , resilient and positive to succeed here because we expect pace and agility , we insist on collaboration and demand accountability. If that is your thing, then pladis offers global ambition, a clear Vision and roadmap for success, challenge, and unrivalled opportunities to learn and make an impact Click “Apply” to get started. PURPOSE: Seeking a driven, results oriented National/Regional Account Grocery expert with an excellent track record of success and managing grocery retailers across the U.S. This role will be responsible for driving growth of the pladis product portfolio (Flipz, Turtles, Godiva, and McVitie’s brands) for national/regional accounts including Kroger, Publix, Albertsons, Meijer, HEB etc. Expertise should include national/regional accounts management and sales team or broker sales team management. This position will require developing and leading strategic vision and measurable objectives (sales growth targets, forecasting accuracy, etc.) for the assigned customers and brokers. An “entrepreneur-like” mentality and a history of meeting and exceeding sales objectives must be demonstrated. Experience and expertise within the Confection, Snack and/or Cookie Categories are preferred. The location of this position is flexible within the continental U.S. KEY ACCOUNTABILITIES AND DELIVERABLES: Achieve top‑ and bottom‑line goals by driving profit and share growth across the assigned customer base, with a strong focus on sales performance and profitability. Manage senior‑level merchandising relationships with key accounts to strengthen partnerships and influence strategic decisions. Analyze and present category trends and sales data to customers and broker partners at both regional and corporate levels, ensuring insights are delivered in a compelling, persuasive format. Create and deliver impactful presentations that clearly communicate opportunities, performance, and recommendations. Lead and facilitate customer and broker management, ensuring alignment, accountability, and execution against business objectives. Oversee order‑to‑cash management for all applicable accounts, ensuring accuracy, timeliness, and issue resolution throughout the O2C process. Set and lead broker team strategy, providing direction, performance management, and ongoing support to drive results. Accurately forecast business performance across all assigned accounts to support planning, inventory, and financial expectations. SKILLS AND EXPERIENCE REQUIRED: 4+ years of CPG or food sales experience 4+ years selling experience managing direct and broker managed sales models Selling within the CPG specializing on food products Developing and leading multi-year strategic plans Leveraging analytics to identify trends, opportunities and business insight Strong business acumen; specifically with P&L management, Trade Management and Demand Planning Strong broker management and/or team leadership experience Trade Promotion Management System experience preferred Strong skill level in Microsoft applications Preferred experience using & leveraging consumer insights Strong written, verbal and presentation skills Effective problem solving skills Excellent interpersonal skills needed for working cross-functionally with internal and external teams Ability to interface with multiple levels of an organization Proactive (high sense of urgency) and committed to delivering results in a fast paced, demanding work environment Able to travel 20-30% QUALIFICATIONS REQUIRED: Bachelor’s Degree in business or related field ADDITIONAL JOB DETAILS: Base starting salary ranges from $127k- $168,300/year. The base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. In addition to base pay, this role includes: An annual incentive opportunity, awarded based on individual and company performance. A comprehensive benefits package designed to support your health, well-being, and financial security pladis is an Equal Opportunity Employer, committed to hiring a diverse workforce. All openings will be filled based on qualifications without regard to race, color, sex, sexual orientation, gender identity, national origin, marital status, veteran status, disability, age, religion or any other classification protected by law. We operate a strict Preferred Supplier List. If you are a recruitment agency and wish to submit candidate to be considered for this vacancy, you must have agreed to, and signed, our terms of business. We will not accept CVs from any other sources other than those currently on our PSL. We will not pay a fee for any candidate that has not been represented by a provider on our PSL.