Partnership Marketing Manager (contract)
Description
Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in more than 100, 000 cities and towns located in 220+ countries and regions across the globe. Every day, Hosts offer unique stays and one-of-a-kind activities that make it possible for guests to... experience the world in a more authentic, connected way.
Airbnb was born with a creative spirit, and its one of the most defining parts of our culture. We use our curiosity and imagination to come up with unconventional solutions. These are the ideas at the core of Airbnb:
Our community is based on connection and belonging.
Our creativity allows us to imagine new possibilities for people.
Our responsibility is to all of our stakeholders.
It takes a unified team committed to our core values to embody these ideas, and our fast-moving team is committed to leading as a 21st century company.
As the Partnership Marketing Manager, HotelTonight, you will play a critical role in developing and maintaining HotelTonights CPA (Cost Per Acquisition) and CPI (Cost Per Install) partnerships to drive efficient and scalable customer growth. Your responsibilities include driving the strategy, development, analysis, execution and monitoring of pay for performance partnership marketing programs and campaigns. You will collaborate closely with key stakeholders across Product, Data Science, Supply, and Creative to bring to life great partnerships that tell the world about HotelTonight and drive great ROI. The ideal candidate will have a combination of strong affiliate marketing and management experience, project management and top notch analytic skills.
Responsibilities
Own end-to-end digital acquisition campaign performance, from strategy development to capturing business requirements, to planning, delivery, execution and reporting on performance metrics (Cost Per Acquisition, Cost Per Install, etc.).
Identify partnership opportunities that can meet efficiency and scale requirements, create business proposals and collaborate with cross-functional teams across finance, legal and marketing to assess opportunities
Partner with Engineering to implement new partnerships and support ongoing ones
Analyze campaign performance and identify optimization opportunities
Partner with Finance to forecast campaign performance across quarters
Qualifications
8+ years of relevant work experience at a large B2C company, with preference in the consumer internet space of travel, technology, or lifestyle.
Significant experience working closely with product, digital marketing, and data analytics functions.
Experience with global affiliate campaigns that deliver massive scale and ROI
Experience with App Store Marketing, App Store Optimization preferred
Proven leadership capabilities, experience working with diverse cross functional teams and managing workflows involving numerous parties.
Appetite for a fast-paced, collaborative environment and desire to constantly reassess and make the work better.
Excellent written and oral communication, sharp analytical skills, attention to detail, and ability to simplify is key.
Belonging & Accommodations:
Airbnb is committed to working with the best and brightest people from the broadest talent pool possible. We believe a diversity of ideas fosters innovation and engagement, and allows us to attract the best people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. If you need assistance, or reasonable accommodation during the application and recruiting process, please connect with your talent sourcing partner.
Pay Rate Range: $55-$67/hour.
Benefits: Medical, Dental, Vision, 401K
Apply Now
Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed more than 1 billion guest arrivals in more than 100, 000 cities and towns located in 220+ countries and regions across the globe. Every day, Hosts offer unique stays and one-of-a-kind activities that make it possible for guests to... experience the world in a more authentic, connected way.
Airbnb was born with a creative spirit, and its one of the most defining parts of our culture. We use our curiosity and imagination to come up with unconventional solutions. These are the ideas at the core of Airbnb:
Our community is based on connection and belonging.
Our creativity allows us to imagine new possibilities for people.
Our responsibility is to all of our stakeholders.
It takes a unified team committed to our core values to embody these ideas, and our fast-moving team is committed to leading as a 21st century company.
As the Partnership Marketing Manager, HotelTonight, you will play a critical role in developing and maintaining HotelTonights CPA (Cost Per Acquisition) and CPI (Cost Per Install) partnerships to drive efficient and scalable customer growth. Your responsibilities include driving the strategy, development, analysis, execution and monitoring of pay for performance partnership marketing programs and campaigns. You will collaborate closely with key stakeholders across Product, Data Science, Supply, and Creative to bring to life great partnerships that tell the world about HotelTonight and drive great ROI. The ideal candidate will have a combination of strong affiliate marketing and management experience, project management and top notch analytic skills.
Responsibilities
Own end-to-end digital acquisition campaign performance, from strategy development to capturing business requirements, to planning, delivery, execution and reporting on performance metrics (Cost Per Acquisition, Cost Per Install, etc.).
Identify partnership opportunities that can meet efficiency and scale requirements, create business proposals and collaborate with cross-functional teams across finance, legal and marketing to assess opportunities
Partner with Engineering to implement new partnerships and support ongoing ones
Analyze campaign performance and identify optimization opportunities
Partner with Finance to forecast campaign performance across quarters
Qualifications
8+ years of relevant work experience at a large B2C company, with preference in the consumer internet space of travel, technology, or lifestyle.
Significant experience working closely with product, digital marketing, and data analytics functions.
Experience with global affiliate campaigns that deliver massive scale and ROI
Experience with App Store Marketing, App Store Optimization preferred
Proven leadership capabilities, experience working with diverse cross functional teams and managing workflows involving numerous parties.
Appetite for a fast-paced, collaborative environment and desire to constantly reassess and make the work better.
Excellent written and oral communication, sharp analytical skills, attention to detail, and ability to simplify is key.
Belonging & Accommodations:
Airbnb is committed to working with the best and brightest people from the broadest talent pool possible. We believe a diversity of ideas fosters innovation and engagement, and allows us to attract the best people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply. If you need assistance, or reasonable accommodation during the application and recruiting process, please connect with your talent sourcing partner.
Pay Rate Range: $55-$67/hour.
Benefits: Medical, Dental, Vision, 401K
Apply Now