Paid Social Manager (Remote or NYC-Based)

Job Description Dignotion is seeking a performance-driven Paid Social Manager to lead campaign strategy and execution across major social media platforms. You'll join a senior, agile team that works with clients ranging from fast-growing startups to global brands-with a strong focus on measurable impact and creative excellence. In this role, you'll own paid social campaign management from start to finish: planning, deployment, optimization, reporting, and collaboration with creatives. This is a great opportunity for someone comfortable working independently, with deep experience in paid media and a passion for results. Key Responsibilities • Launch, manage, and optimize paid campaigns across Facebook/Meta, Instagram, TikTok, Snapchat, LinkedIn, and other networks • Develop media plans and set campaign structures to support growth and efficiency goals • Analyze performance data and build actionable reports with budget pacing and KPI tracking • Conduct account audits and provide recommendations for structure and targeting improvements • Collaborate with internal teams to brief creative requirements and suggest optimizations • Stay up to date on platform changes, policy updates, and industry trends Requirements • 2-3 years of hands-on experience managing paid social campaigns • Strong command of major ad platforms (Meta Ads Manager, TikTok Ads, LinkedIn, etc.) • Proven ability to manage budgets, analyze data, and meet performance targets • Comfortable building reports and working with performance metrics in Excel or Google Sheets • Clear written and spoken English; confident in communication and documentation • Able to work independently and manage timelines with minimal oversight Bonus Points If You Have: • Experience in high-performance or regulated verticals (iGaming, finance, health, etc.) • Familiarity with creative testing frameworks and audience segmentation strategies • Experience with dynamic creatives or product feeds • Exposure to attribution modeling, conversion tracking, or third-party analytics tools Benefits • Fully remote or hybrid (NYC-based optional) • Flexible working hours with a results-first mindset • Opportunity to work with a senior team across competitive markets • Project-based or part-time engagement tailored to your availability and expertise Apply tot his job