Marketing & Social Media Coordinator/Specialist

Remote Full-time
For Youngblood Mineral Cosmetics, clean beauty is not a trend ? it's been a way of life for more than 25 years. We pride ourselves on transparency, featuring a meticulously curated selection of formulas that provide radiant, healthier-looking skin with every use. Each product is a testament to our ?clean beauty? commitment ? maintaining exceptional quality and performance by combining plant-based actives with scientifically proven ingredients, free from harmful additives. Youngblood is a leading clean beauty brand dedicated to creating high-performance, skin-loving products with ethically sourced ingredients. We believe in beauty that enhances, not compromises, and we're passionate about sustainability, innovation, and empowering our customers with clean, effective solutions. Position Overview: As our Marketing & Social Media Coordinator, you'll be at the heart of our digital strategy. You'll collaborate with marketing and creative teams to craft engaging marketing and social media campaigns to amplify our brand presence, with a particular focus on Instagram, TikTok, Facebook, and Pinterest. In addition to social media, you will be responsible for marketing tasks including briefs for content creation, photoshoot inspiration, and presentation desks, while effectively communicating with outside agencies including Digital Marketing Agency to ensure the promo and product launch calendar aligns with the monthly social media strategy. Key Responsibilities: Develop and execute creative marketing and social media strategies to increase brand awareness and engagement. Create marketing briefs for upcoming product launches and photoshoots. Plan and manage the social media content calendar to ensure consistency and alignment with marketing campaigns. Create compelling content for various platforms and manage social media channels. Film and edit behind-the-scenes content, product demos, tutorials, and trend-driven videos for TikTok and Instagram Reels. Create high-quality, visually appealing content, including photos, videos, reels, carousels, and graphics using Canva, Adobe Suite, or other editing tools. Develop compelling captions and short-form content that align with our brand voice and values. Analyze campaign performance and provide reports with actionable insights. Collaborate with internal teams (content creators, designers, and digital marketing team) on content and graphic ideas that resonate with our target audience. Implement strategies to grow our social media following and engagement metrics. Track and report on social media metrics, including reach, engagement, and conversion rates. Conduct regular audits of our social media presence and recommend adjustments to strategy based on data-driven insights. Assist in the development of social media guidelines and best practices to ensure consistency across all platforms. Engage with our online community by responding to DMs, comments, and tagged content in a timely and brand-appropriate manner. Identify and leverage trending topics, challenges, and audio to maximize reach and engagement. Identify and build relationships with influencers aligned with our brand values. Coordinate influencer marketing campaigns from planning to execution, ensuring deliverables are met on time and within budget. Research and propose partnerships with potential influencers, negotiating contracts and agreements as needed. Qualifications: Bachelor's degree in Marketing, Communications, or a relevant field. Marketing & Social Media Coordinator 1-2 years? experience in social media marketing, digital marketing, or content creation (beauty or wellness industry preferred). Marketing & Social Media Specialis t 2-4 years? experience in social media marketing, digital marketing, or content creation (beauty or wellness industry preferred). Strong understanding of social media platforms, trends, and engagement strategies. Excellent copywriting, communication, and storytelling skills Experience in content creation, including photography, videography, and editing (Canva, Adobe Photoshop, Premiere Pro, or CapCut preferred). Passion for clean beauty and skincare. Compensation is based on years of experience and skill set. The Marketing & Social Media Coordinator compensation $25-$27/hr. The Marketing & Social Media Specialist compensation is $27-$30/hr. How to Apply: Interested candidates should submit their resume and a cover letter detailing their relevant experience and qualifications to [email protected]

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