Marketing Media Specialist II
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Description
ABOUT THE COMPANYWe’ve been building businesses on Amazon for more than 15 years and we continue to be on the forefront as Amazon platforms evolve. We’re uncomfortable calling ourselves experts - since Amazon is always changing, we’re constantly adapting - but the breadth of our knowledge is vast, and our team’s diverse experiences elevate our partners’ businesses. We’re marketers, advocates, data scientists, supply chain managers, Amazonians, advertisers and merchants. But most importantly, we’re brand builders. Let’s build brands together.POSITION OVERVIEWOur Marketing Media Specialists wear many hats – they could also be called Digital Advertising Specialists, Advertising Strategists, or Digital Advertising Account Managers. No matter what we call them, they focus their energy on aligning with the account teams on Amazon initiatives and focusing on the optimization of digital advertising for strategic manufacturers. They must exercise discretion and independent judgement while troubleshooting and resolving issues with internal marketing/sales, retailers and manufacturers. Our ideal candidate for this position is a confident self-starter who possesses efficient organizational skills and the ability to multitask in a fast-paced environment.ResponsibilitiesGrow brand awareness and sales by utilizing Amazon tools, including Amazon Sponsored AdvertisingMaintain strong business relationships with key clientsMaintain proper spending within allocated budgets determined by key stakeholdersCoordinate with account leaders to execute strategies and tactics for marketing, advertising and brand developmentDeliver weekly, monthly and quarterly reports for brands to identify trends with optimization insights and accelerate growthWork internally and externally to identify client goals & objectives to build media plans that align with the overall brand growth strategyKnowledge/Skills Partner with media analysts to identify trends and proposed optimizations to continue meeting/exceeding established goalsActively seek out new Amazon product offerings and BETAs that can be utilized with our clients?Build trainings to share best practices with other media specialistsExperience with digital marketing, search engine marketing, programmatic media buyingExcellent written, oral and interpersonal communication skillsProficiency with Amazon tools, including the Amazon Advertising suite of solutionsProficiency in Microsoft Office Suite, specifically Microsoft ExcelAbility to analyze large data sets and identify trends to inform the businessProficiency in Adobe Creative SuiteAbility to problem-solve and multitaskCertification in Amazon Advertising is a plus
Requirements
Post-secondary education or equivalent experience 2 - 5 years of marketing experience Experience with Amazon Advertising or other retail media channels Proficiency in Excel at an intermediate level in order to efficiently manipulate large sets of data for analysis. Preferred experience: Downstream, Tableau, Skai, Jungle Scout/Cobalt, Criteo/Citrus Ads and Retailer ad console platforms We are currently considering candidates who reside in the following states: CA, CO, CT, FL, GA, IL, IN, KS, LA, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, SD, TN, TX, VA, and WIBenefitsMedical DentalVision401k PlanPTOPaid HolidaysEqual Opportunity EmployerSponsorship for work visa unavailableSalary Description $70,000- $80,000 plus Bonus
Salary Description
$70,000- $80,000
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