Manager, Downstream Marketing - Neurosurgical
This Manager, Downstream Marketing Neurosurgical works on the planning and implementation of projects that support the marketing function. Interacts directly with product managers to identify new marketing opportunities, prepares regular marketing activity reports and responds to questions from the sales organization. Works individually or with a team in recommending action, scheduling and planning projects, estimating cost and managing projects to completion.
What you will do
Responsible for the product, program, or portfolio strategy
Interpret competitive landscape and incorporate into marketing strategy
Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement
Drive segmentation and targeting methods to improve commercial efficiency
Establish pricing strategy that assures alignment with overall business goals and P&L drivers
Establish metrics and goals/success criteria and milestones
Conduct post-launch analysis and implements lessons learned
Forecast sales while considering the market, product, and other valuable factors
Demonstrate financial acumen
Mentor, develop and influence across the business, intentionally building cross-divisional relationships
Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy.
Routinely make decisions which may affect immediate operations and have a divisional impact
What you need (required)
Bachelors degree required
8+ years of work experience required
What you need (preferred)
MBA
People management experience
Medical Device
Sales experience preferred
Apply Now
What you will do
Responsible for the product, program, or portfolio strategy
Interpret competitive landscape and incorporate into marketing strategy
Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement
Drive segmentation and targeting methods to improve commercial efficiency
Establish pricing strategy that assures alignment with overall business goals and P&L drivers
Establish metrics and goals/success criteria and milestones
Conduct post-launch analysis and implements lessons learned
Forecast sales while considering the market, product, and other valuable factors
Demonstrate financial acumen
Mentor, develop and influence across the business, intentionally building cross-divisional relationships
Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy.
Routinely make decisions which may affect immediate operations and have a divisional impact
What you need (required)
Bachelors degree required
8+ years of work experience required
What you need (preferred)
MBA
People management experience
Medical Device
Sales experience preferred
Apply Now