Manager, Beyond Beer - Flavored Malt Beverage

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do? SALARY: $104,800-$124,450, bonus and long-term incentive eligible COMPANY: We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. We are powered by a team that shares our passion to create a future with more cheers. Are you ready to join a team that dreams as big as you do? ROLE SUMMARY: The Manager, Flavored Malt Beverages (FMB) is responsible for leading sales strategy, performance, business development, promotions, distribution, innovation, and pricing initiatives to drive growth of our FMB brands within independent and regional chain accounts in the Great Lakes Region (WI, IL, MI, IN, OH, KY, WV). This role plays a critical part in expanding market share, strengthening partnerships, and executing strategies that align with ABI’s key priorities in a competitive market segment. JOB RESPONSIBILITIES: Lead and manage business, brand budgets, sales strategy, distribution, innovation, supply, and pricing initiatives to sell our FMB brands in order to drive growth in a competitive segment. Work closely with wholesaler and local field sales personnel to align with ABI big bets, increase FMB brands visibility including activation and local sponsorships. Implement, manage, track execution, and evaluate results of distribution and space initiatives. Utilize a proven track record of multi-state stakeholder management while developing Wholesaler plans and budgets, prepare and present business reviews, and communicate activities effectively both internally and externally, working in close coordination with Key Account Managers, Beyond Beer Managers and other field team members. Build and cultivate effective relationships with CSO counterparts and peers across regions to create shared best practices and create plans in line with brand strategy. Build replicable content for field team (CD,CM, BBM) to leverage as part of WPPM process with Wholesaler partners. Act as Ultimate Regional Owner, managing Ad Hoc, Trade Marketing, and Logistical initiatives. Review strategies to increase profitability and sales for products with IRI, sales data and program execution recaps. JOB QUALIFICATIONS: Bachelor's Degree highly preferred. Basic knowledge of retail initiatives (particularly Category Management and information-based selling). Advanced proficiency in Excel and PowerPoint. High level of expertise in analyzing information and making information-based recommendations. Familiarity with syndicated data, software and measures is preferred. Effective Communications/Presenting, follow-up, administrative and organizational skills. Field and retail sales experience in the beverage industry or other consumer products industries. Ability to work and drive positive results in a fast-paced, team environment. Driven to deliver results against stretch targets with a bias for action Understanding of A-B wholesaler network/processes a plus WHY ANHEUSER-BUSCH: At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, Anheuser-Busch has delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an insurgent force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale. BENEFITS: Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts Life Insurance and Disability Income Protection Generous Parental Leave and FMLA policies 401(k) Retirement Savings options with a company matching contribution Chance to work in a fast-paced environment among a company of owners Free Beer!